OFF-WHITE C/O VIRGIL ABLOH | 2014 Men's Collection Released

OFF-WHITE C/O VIRGIL ABLOH

First Collection Launches at Five Select Stores in Japan

2014 Men's Collection Release

The brand "OFF-WHITE C/O VIRGIL ABLOH," first unveiled on STYLE.COM last December and launched globally at Colette in Paris at the end of January, has re-released its "First Collection = 2014 Men's Collection." This collection, developed under the concept of "the same collection throughout the year," was initially released in February at 14 select stores worldwide and sold out instantly. It is now making its highly anticipated return.

Text by KAJII Makoto (OPENERS)

Concept: "Luxurious Streetwear"

OFF-WHITE C/O VIRGIL ABLOH is a brand directed by Virgil Abloh, who also serves as Kanye West's style advisor, owner of RSVP Gallery, and a member of the art collective "Been trill," as well as a DJ.

The brand began as a fashion label in 2012 from Virgil's art project "PYREX VISION." It pioneers a new category called "Street Ready-to-Wear," inspired by streetwear that matches contemporary lifestyles, and proposes new values by incorporating artistic elements from various fields.

These high-quality, Made in Italy street items are currently available only at select boutiques, including Colette in Paris, Maxfield in LA, and Barneys New York in NY.

The 2014 Men's Collection, titled "LINES," focuses on color, featuring a palette of off-white, black, yellow, and sky blue.

Bold graphic prints are a brand hallmark. The hoodies feature reproductions of Italian painter Caravaggio on the front, while the back displays the number "13" and "WHITE" graphics, diagonally covered by thick stripes. This graphic motif of "13" and "WHITE" with diagonal stripes is printed on all items, including sweatshirts, denim, and flannel shirts.

The collection also includes accessories such as cross-body bags, backpacks, espadrilles, and tote bags, inspired by utility belts.

This release expands the retail presence to include "GR8" and "RESTIR" in Tokyo, along with three other cities: Osaka, Nagoya, and Oita. The collection will be available at a total of five select stores in Japan and will be the final release for this particular collection.

Like the popular brand,Marcelo BurlonOFF-WHITE C/O VIRGIL ABLOH, which advocates "luxury street" similar to MARCELO BURLON COUNTY OF MILAN, is expected to propose furniture and various lifestyle items in the future, in addition to its men's and women's apparel lines. We recommend keeping an eye on this brand.

Retailers:
GR8
1-11-6 Jingu-mae, Shibuya-ku, Tokyo Laforet Harajuku 2.5F
Tel. 03-3408-6908
http://gr8.jp

RESTIR
9-6-17 Akasaka, Minato-ku, Tokyo
Tel. 03-5413-3708
http://www.restir.com/top

swagger
3-1-72 Osu, Naka-ku, Nagoya-shi, Aichi
Tel. 052-265-0991
http://www.jb-voice.co.jp/swaggernagoya/

cromagnon
3-7-29 Funai-machi, Oita-shi, Oita
Tel. 097-513-3607
http://www.96magnon.com

Why are you here ?
4-13-3 Minamisemba, Chuo-ku, Osaka-shi, Osaka
Tel. 06-6252-3999
http://www.why-lip.com

OFF-WHITE C/O VIRGIL ABLOH
http://off---white.com/

Pred PR
Tel. 03-5428-6484