Video Content Released to Answer "How Does It Look When Worn?"

AMERICAN RAG CIE offers a wide range of trendy items, from sophisticated high-end brands to buzzworthy emerging labels selected from both domestic and international markets, as well as simple, comfortable original wear. They propose versatile mixed coordinates, featuring relaxed jacket styles that play with materials and colors for a clean look, and street styles incorporating sporty casual items.

The store presents special collaborations with popular brands. One is "FACTOTUM," a domestic brand with enduring popularity. This brand, specializing in denim, bases its collections each season on a "work of art" theme, drawing inspiration from movies, music, art, or stories, as conceived by designer Koji Udo. The brand proposes styles centered around three elements: military, work, and tailored.


The other is "MAGINE," by designer Hiroki Miyauchi. The brand's apparel, which pursues harmony between silhouette and material, is characterized by its compact fit and ruggedness reminiscent of vintage pieces. Collaboration items from these two brands will be exclusively released at "AMERICAN RAG CIE Shibuya Store" and online. Denim pants and shirts, along with T-shirts and knit caps, featuring the strengths of both brands, will be available.

Additionally, the website features the collaboration items in video content, including styling suggestions. By showing models wearing and moving in the clothes, viewers can see the actual fit, which cannot be conveyed through product photos alone. This video release is a welcome feature for those who cannot easily visit the store. It also serves as a useful reference for styling.

AMERICAN RAG CIE
www.americanragcie.co.jp/