Aquascutum Golf | The Golf Line Makes Its Grand Debut in Japan!

Aquascutum Golf | The Golf Line Makes Its Japanese Debut

The Golf Line Finally Debuts in Japan!

Aquascutum, a brand representing Britain, is finally launching its golf line in Japan in earnest. Sales are scheduled to begin in late February at the main Mitsukoshi store and other major department store golf sections, as well as at Aquascutum Golf stores.

Text by SUGIURA Shu (OPENERS)

Refined Sport Style Befitting a Gentleman

Aquascutum Golf expresses the brand's founding principle of continuing tradition while innovating, through golf wear that balances high functionality with fashionability.
While already highly regarded by professional and amateur golfers in its home country, the long-awaited Japanese debut has now been decided.

The concept is "Understated British Elegance."
For those with their own sense of style who appreciate refined, high-quality items, the brand proposes its unique style, from playwear to attire for traveling to and from the course.

Four lines will be introduced. "ICON" expresses sports and lifestyle with a modern-classic design, based on Aquascutum's traditional club check.
"RESORT" features colors like orange, lemon, and blue, inspired by southern hemisphere and equatorial resort destinations.
Expressing fashion for traveling to and from the clubhouse with functional materials and luxurious design,
"VOYAGE" features a club check in a gray base.
"SPORT" is characterized by high-performance materials, cuts suitable for play on the course, designs that stand out on the green, and a sharp style.

Each item is imbued with Aquascutum's brand philosophy. Attention is drawn to this new golf wear, filled with the elegance befitting a gentleman's sport.

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