Reebok Reissues the 90s Running Shoe 'AZTREK' in Original Colors for the First Time | Reebok

Reebok

Featuring popular chunky soles and vibrant designs

Reebok released the "AZTREK OG," a reissue of the running shoe "AZTREK" in its original colors for the first time, on Thursday, July 19, 2018.

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K-POP Group "Wanna One" Featured in Campaign

Since 2018, Reebok has been running the "ALWAYS CLASSIC" campaign, re-promoting classic shoes from the 80s and 90s.

This reissue follows the "Freestyle Nova," released in June, as the second installment. The Aztrek is a model that embodies the 90s approach to cushioning, featuring the brand's unique Hexalite cushioning material in the heel. The white upper is accented with the brand logo of the era, reflective dots, and a bright mint color, creating a retro-infused design.

The campaign features K-POP group "Wanna One" (https://reebok.jp/classic/wanna-one/). "Wanna One" was chosen as the brand ambassador for the Asia region for the Fall/Winter 2018 season, and the Aztrek is featured as the first installment of the "It's Wanna One's Pick" campaign, where they introduce Reebok Classic products they've chosen, along with their styling.