Classic patterns are adopted for the lenses. Spring/Summer 2018 Collection | YUICHI TOYAMA.
FASHION / NEWS
June 8, 2018

Classic patterns are adopted for the lenses. Spring/Summer 2018 Collection | YUICHI TOYAMA.


YUICHI TOYAMA.


Trunk Show Begins June 11.
Eyewear Designer Yuichi Toyama
Presents "Japan Product"


"YUICHI TOYAMA.", known for its glasses that draw out the wearer's individuality with the concept of "neutral," will launch its Spring/Summer 2018 collection on June 25. Prior to this, a pre-release event will be held at two stores: Globe Specs Shibuya and Brille.

Text by Satsuki Wakabayashi




A Comprehensive Display of the Brand's Latest and Archive Models at Two Popular Stores.


"YUICHI TOYAMA.", led by Yuichi Toyama, who has over 25 years of experience as an eyewear designer, is highly regarded both domestically and internationally for its high design quality and comfortable fit, and is currently available in 25 countries.

In the latest collection, designer Toyama has placed a greater emphasis on "Japanese" aesthetics. By applying special processing to the lenses with traditional patterns such as Shippo (cloisonné), Asanoha (hemp leaf), and KAGOME (basket weave), he has created modern eyewear while incorporating classical designs.

While the latest collection is set to launch on June 25, a pre-release will be held starting June 11. The venues are the following two stores: Globe Specs Shibuya, an eyewear specialty store that has received the top award at the "BESTORE AWARD" for two consecutive years, recognizing the world's best eyewear store, and drawing global attention; and Brille, which offers a curated selection of current and vintage items with the concept of "glasses that enrich life."

At the venues, not only the latest collection of "YUICHI TOYAMA." but also past archive models will be available. We encourage you to experience these eyewear pieces, filled with the designer's passion and showcasing his craftsmanship.

US-013-09

US-013-09


US-009-07

US-009-07




US-016-07

US-016-07


US-015-08

US-015-08




US-013-09
Price: ¥37,000 (excl. tax)

US-009-07
Price: ¥37,000 (excl. tax)

US-016-07
Price: ¥42,000 (excl. tax)

US-015-08
Price: ¥42,000 (excl. tax)


YUICHI TOYAMA. 2018 NEW COLLECTION LAUNCH EVENT
Period: June 11 (Mon) - July 11, 2018

Venue: Globe Specs SHIBUYA
Address: 1-7-9 Jinnan, Shibuya-ku, Tokyo
Tel: 03-5459-8377
URL:http://www.globespecs.co.jp
Instagram: globespecs_official
Facebook: GLOBE SPECS

Venue: Brille
Address: 1-32 Izumi-cho, Kashiwa-shi, Chiba
Tel: 04-7161-1250
URL:http://meganeya-brille.com
Instagram: brille_kashiwa
Facebook: kashiwabrille

Inquiries


Atelier Cinq


03-6407-0990


http://yuichitoyama.com/