Must-Have Masterpieces in Tokyo Now, Vol. 1 | The Essence of Loewe, "Made to Order Collection 2013"
FASHION / NEWS
February 26, 2015

Must-Have Masterpieces in Tokyo Now, Vol. 1 | The Essence of Loewe, "Made to Order Collection 2013"


Must-Have Items in Tokyo Now Vol. 1


LOEWE


The Essence of Loewe: The Made-to-Order Collection 2013


Order a special leather jacket tailored to your body. This is the kind of luxury you can enjoy at a Loewe boutique. So, what kind of jacket is it?


Photograph by JAMANDFIXText by OPENERS





A Unique Masterpiece



Loewe is a Spanish luxury brand with origins in high-quality leather goods manufacturing. Spanish leather has been highly regarded among European royalty for over 1,000 years. It is said that the handbags made by Loewe for royal ladies, using rare leathers such as iguana, crocodile, and python, became symbols of ultimate elegance. The fact that Loewe excels not only in quality but also in design remains true today.


Loewe was founded in 1846, the same year Émile Gallé, a leading glass artist of Art Nouveau, was born. The international art movement Art Nouveau, which flourished from the 19th to the 20th century, later transitioned to Art Deco with the spread of modern design that rejected ornamentation, and then to Post-Modernism.──While embracing the spirit of these eras, Loewe has refined its own style, a sincere and rare brand.


The jacket made of Spanish lamb leather introduced here is characterized above all by its extreme thinness and lightness. It is truly a masterpiece that embodies the essence of Loewe. Furthermore, the reversible construction from a single piece of soft leather makes it suitable for any season. Why not acquire something "special" with Loewe's Made-to-Order service?



LOEWE 02



Loewe's "Made-to-Order (MTO) Collection" is a semi-custom order system for leatherwear that represents the brand's core. In this 2013 collection, functional utility wear was introduced. You can create your own unique item that is casual yet detailed. MTO collection order events are scheduled to be held sequentially at Loewe boutiques nationwide from January to April 2013.

MTO Blazer ¥504,000 (estimated price)




Loewe Customer Information Service
Tel. 03-6215-6116