Four Polo Ralph Lauren Stores Open | RALPH LAUREN

RALPH LAUREN

Four New Stores Open in Shibuya, Daikanyama, Kobe, and Shinsaibashi Within One Month

Polo Ralph Lauren is opening four stores within a month, beginning with the Shibuya Cat Street location. Three of these will focus on "POLO DENIM," a collection centered around denim that will be rolled out from autumn. The stores will offer denim suitable for everything from casual wear to business attire.

Text by Kosaku Waseda (OPENERS)

Introducing the "POLO DENIM" Capsule Collection

Polo Ralph Lauren Cat Street

The Polo Ralph Lauren store opened on Cat Street in Shibuya, Tokyo, on Friday, September 8, 2017. Following this, four stores will open consecutively within one month: Daikanyama, Kobe, and Shinsaibashi.

From Autumn 2017, Ralph Lauren will release the "POLO DENIM" capsule collection, a line focused on denim. The Cat Street, Kobe, and Shinsaibashi stores will debut as "POLO DENIM" focus stores.

This sophisticated collection is themed around two sensibilities: authentic and modern. Based on a color palette of indigo and navy, it uses high-quality materials such as down and premium cotton. It offers casual styles perfect for the weekend.

Authentic Denim emphasizes the artistic side of denim, with distressed finishes, mending, and faded whiskering, showcasing items with unique character.

Modern Denim features a lineup designed with office wear in mind. It focuses on premium fabrics and deep colors, with minimal distressing and abrasion.

To commemorate the store openings, a limited-time campaign is being held to give away LINE stickers featuring the POLO BEAR dressed in Polo Ralph Lauren items. These can be obtained by adding the official Ralph Lauren LINE account as a friend at any of the four stores.

These stores offer a glimpse into the new lifestyle proposed by Polo Ralph Lauren.

Polo Ralph Lauren Cat Street
Opening Date | Friday, September 8, 2017
Business Hours | 11:00 AM - 8:00 PM
Address | 5-17-13 Jingumae, Shibuya-ku, Tokyo
Tel | 03-6438-5802
*POLO DENIM focus store

Polo Ralph Lauren Daikanyama
Opening Date | Tuesday, September 12, 2017
Business Hours | 11:00 AM - 8:00 PM
Address | CUBE Daikanyama E, 19-7 Sarugaku-cho, Shibuya-ku, Tokyo
Tel | 03-6452-5805

Polo Ralph Lauren Kobe BAL
Opening Date | Friday, September 15, 2017
Business Hours | 11:00 AM - 8:00 PM
Address | Kobe BAL ANNEX III, 3-6-1 Sannomiya-cho, Chuo-ku, Kobe, Hyogo
Tel | 078-381-8024
*POLO DENIM focus store

Polo Ralph Lauren Shinsaibashi
Opening Date | Friday, September 15, 2017
Business Hours | 11:00 AM - 9:00 PM
Address | 2-1-24 Shinsaibashi-suji, Chuo-ku, Osaka
Tel | 06-6214-2043
*POLO DENIM focus store

Inquiries

Ralph Lauren Press Room

Tel. 03-5412-8707