FASHION /
NEWS
March 14, 2017
BEAMS Exclusive Model of the "Pump Supreme" | Reebok
Reebok
BEAMS Exclusive "Pump Supreme HOODIE"
BEAMS presents a special colorway of Reebok's "Pump Supreme" running shoe: the "Pump Supreme HOODIE." Its simple design is perfect for spring runs.
Text by Kosaku Waseda (OPENERS)
Available in Gin and Coal
Reebok first introduced "The Pump Technology," which adjusts fit with air, to basketball shoes in 1989, and has since evolved the technology to this day.
The "Pump Supreme" is the result of applying this technology to running shoes and further evolving it. Pursuing comfort, it features lightweight, highly cushioned carbonated foam in the midsole. The outsole's rigidity is enhanced by Reebok's proprietary "Meta Split Structure."
"The Pump Technology" is placed from the top of the tongue to the midfoot, achieving a balance between a stylish look and a comfortable fit. Furthermore, the use of mesh material for the upper creates a slip-on style that closely follows the foot's silhouette.
A BEAMS exclusive model is now added to the Pump Supreme line. Dubbed the "Pump Supreme HOODIE," this model is a special item available in two colors: "Gin" and "Coal."
A soft sweat upper, subtle brand logo, and sporty toe cap contribute to the shoe's overall minimalist aesthetic.
Why not enjoy your runs with the clean-lined "Pump Supreme HOODIE"?
Pump Supreme HOODIE
Sizes: 26.0cm – 30.0cm
Release Date: Saturday, March 18, 2017
Price: ¥23,000 (excluding tax)
Retailers: BEAMS Harajuku, BEAMS JAPAN Shinjuku, BEAMS STREET Umeda
Inquiries
Reebok Adidas Group Customer Service
Tel. 0570-033-033 (Weekdays 9:30 AM – 6:00 PM)
http://reebok.jp/

