FASHION /
NEWS
February 23, 2015
Onitsuka Tiger | Flagship Store 'Onitsuka Tiger Omotesando' Opens
Onitsuka Tiger|Onitsuka Tiger
Celebrating 10 Years of Brand Revival: A Flagship Store is Born!
Onitsuka Tiger Omotesando Opens
Shop Concept: "Ancient and Modern, East and West"—Onitsuka Tiger Omotesando, the world's largest flagship store, opened on April 27th (Friday). It embodies the unique Onitsuka Tiger image, blending vintage and futuristic elements, East and West.
Text by KAJII Makoto (OPENERS)
Focus on the Omotesando Store Exclusive "NIPPON MADE 'BLACK LINE'" Shoes!
Onitsuka Tiger was founded by Kihachiro Onitsuka with the postwar aspiration to foster healthy youth through sports. Today, it thrives globally as an original Japanese sports-fashion brand. Its new home, the flagship store "Onitsuka Tiger Omotesando," is now complete.
The first floor features regular footwear, apparel, and accessories, while the second floor showcases limited-edition items and premium collections, including the "NIPPON MADE" series that pursues authentic Japanese craftsmanship.
The second floor also features a playful ping-pong table, a collaborative creation by the creative unit magma and Tetsuya Chihara (lemonlife), contributing to the open and inviting atmosphere.
To commemorate this opening, a special "BLACK LINE" collection within the NIPPON MADE series, launched in August 2008 with the theme "Authentic Japanese," will be available. It will be exclusively pre-sold alongside the opening of "Onitsuka Tiger Tokyo Solamachi" on May 22nd (Tuesday).


