FASHION /
NEWS
December 24, 2014
H&M | "DAVID BECKHAM BODY WEAR FOR H&M" Debuts in February
H&M
David Beckham's First Bodywear Collection for H&M
Debut of "DAVID BECKHAM BODY WEAR FOR H&M"
The first collection of nine new classic men's underwear styles, born from the collaboration between David Beckham and H&M, will be available starting Thursday, February 2nd, at all H&M stores that carry men's apparel.
Photos by Alasdair McLellanStyling by Michael PhilouzeText by KAJII Makoto (OPENERS)
Designed by Beckham's Personal Team, Exclusively for H&M!
Four types of underpants, three types of tops, pajama pants, and inner leggings──"DAVID BECKHAM BODY WEAR FOR H&M" introduces nine essential basic key items for men's daily lives. The debut collection features new classic pieces, emphasizing quality, curated by David Beckham himself. New styles will be released each season.
"Working with my team has always been an important part of my life. I felt the same during the creation of this collection. We worked with my dedicated design team on everything from comfort and fit to style, ensuring it was a quality product I could put my name to, not just something I would wear myself. I'm always looking to try new things, so it was very rewarding, and I'm very pleased with the result. I hope H&M fans enjoy the collection as much as I do," Beckham commented.
"DAVID BECKHAM BODY WEAR FOR H&M" pays meticulous attention to fit, functionality, comfort, and design. The briefs are made from a comfortable, highly elastic material, designed without irritating tags or chafing seams. The collection features designs inspired by Beckham's personal wardrobe, such as a grey long-sleeved tank top and a well-fitting T-shirt with carefully considered sleeve length. This is the ultimate bodywear collection, born from a fusion of his unique style and sensibility after an 18-month development period.


