Smith & Hardy | Clean Adult Casual: The 2012 Spring/Summer Collection

Smith&Hardy

Theme: "AIR." Preppy, sporty styles with a fresh feel.

Smith&Hardy 2012 Spring/Summer Collection

Simple, clean, and elegant menswear with a playful touch.—"Smith&Hardy," launched in Autumn/Winter 2011 by Hideki Fukuzono, presents a lineup of fresh, playful "adult casual" wear for its second season, Spring/Summer 2012.

Text by KAJII Makoto (OPENERS)Photo by Smith&Hardy

Front and back styling offers a perfect example for the Spring/Summer 2012 season!

The theme for "Smith&Hardy's" 2012 Spring/Summer collection is "AIR –An unfamiliar face–." The styling expresses new values born from the subtle differences felt when encountering familiar objects, and the resulting sense of unfamiliarity.

The lookbook features distinct styling for the front and back, showcasing Hideki Fukuzono's unique approach to clothing.

For Spring/Summer 2012, the menswear collection is built on a traditional foundation, infused with a sporty, seasonal vibe, offering clever styling that seamlessly integrates into daily life. While "Smith&Hardy" incorporates a distinctive flair unique to menswear, these changes are clearly evident.

We encourage you to embrace the designer's individuality by incorporating elements such as material and color combinations, and the balance of lengths into your own style.

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