FASHION /
MEN
March 24, 2015
Givenchy Store, Dedicated to Men, Opens in Paris's Le Marais District | GIVENCHY by Riccardo Tisci
GIVENCHY by Riccardo Tisci
A Store Designed Like an Avant-Garde Fashion Gallery
Givenchy Opens Men's-Only Store in Paris's Marais District
In the heart of Paris's Marais district, known for its fashionable boutiques, a new Givenchy store dedicated exclusively to men opened on March 5th. Housed in a building dating back to the 1950s, the Marais store features an interior conceived by Creative Director Riccardo Tisci, expressed through a patchwork of distinct elements, creating a space unlike any other.
Text by KAJII Makoto (OPENERS)
Shop Design by Riccardo Tisci
The Marais district, where interiors and landmarks designed by Italian designers of the 1960s and '70s still remain, is a place that harmonizes with Riccardo Tisci's "come-one-come-all" spirit and the world of the Givenchy brand. The Givenchy store is born in this creative and cosmopolitan locale.
Upon entering through the copper-colored facade, emblazoned with the brand's iconic logo, each space is deconstructed like a patchwork, exuding Tisci's exceptional vision. It is characterized by a contrasting combination of marble, wood, and silk-colored marmorino (Italian plaster), along with fluid designs utilizing unadorned materials reminiscent of concrete.
The "chic and elegant" entrance salon space is defined by its striking wood and silk green walls. Alongside an all-white space paved with tiles evoking the Paris Métro, Tisci has created a diverse atmosphere on the second floor, featuring polished herringbone flooring, to express the brand's unique style.
A Space Where the Ideal "Givenchy Man" Comes to Life
The men's collections are arranged in rooms with walls of green and silk-colored marmorino, adorned with unadorned mirrors. Shoes are displayed in a room with white tiles reminiscent of the Paris Métro, while accessories are presented on exposed concrete stands with gold leaf and in black niches.
The opening features the Spring/Summer 2015 men's collection. Military-inspired looks, exuding both strength and a romantic sensibility, immediately captured attention. The accessories are also extensive, including the iconic LC bag, the 17 backpack, sneakers, and scarves.
We invite you to enjoy the collection, born from a fusion of street style and elegance and the use of high-quality materials, alongside the unique spatial experience.
Givenchy – Marais
13, rue des Archives
75004 Paris

