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January 27, 2015
Rags McGREGOR: The 2015 Spring/Summer Collection Rooted in "Made in Japan" | Rags MCGREGOR
Rags MCGREGOR | Rags McGREGOR
This season also features active collaborations with popular Japanese brands
2015 Spring/Summer Collection Focused on "MADE IN JAPAN"
Inheriting the DNA of "MCGREGOR" (McGREGOR), a representative of American casual wear, the brand "Rags MCGREGOR" (Rags McGREGOR), which debuted in the 2011 Autumn/Winter season, has been re-established with a fresh sensibility for today's Japanese casual scene. This season, the brand is actively pursuing collaborations with brands such as "WTAPS" and "nonnative," with a strong focus on "MADE IN JAPAN" craftsmanship.
Text by KAJII Makoto (OPENERS)
This season presents a more street-casual impression
This season, Rags McGREGOR eschews explicit themes or keywords, instead weaving in elements of sports and other influences to present a more street-casual aesthetic. This season also sees a series of noteworthy collaborations.
In collaboration with "nonnative," a domestic brand advocating "Tokyo New Standard," they are releasing new cargo pants and cut-and-sew items, in addition to the "DWELLER" bottoms introduced last autumn/winter. The DWELLER utilizes nonnative's acclaimed patterns for comfort, silhouette, and texture, enhanced with Rags McGREGOR's original leopard print fabric and other details. The cargo shorts, selected from nonnative's standard series, retain their renowned silhouette and fabric texture while seamlessly integrating with Rags McGREGOR's inline offerings.
Collaborations with Tokyo's Leading Brands
The collaboration with "WTAPS," directed by Mr. Toru Nishiyama, focuses on Rags McGREGOR's popular football shirts. The color, fabric, and silhouette all exude the presence of a leading Tokyo brand.
With "YuumiARIA," a vintage remake brand that creates unique, special pieces using carefully selected antique materials, they have produced T-shirts and stoles that are completely made-to-order, featuring unique handmade remakes.
The photo T-shirts, appearing for the first time in four seasons, feature alphabets extracted from Anthon Beeke's representative work, "ALPHABET BY ANTHON BEEKE." The beautiful monochrome human figures, created experimentally in the 1970s, harmonize exquisitely with Rags McGREGOR's brand image.
Rags MCGREGOR
4-13-4 Jingumae, Shibuya-ku, Tokyo
Tel. 03-3470-5161
Hours | 12:00 PM - 8:00 PM
Open Daily
http://www.ragsmcgregor.com/