Technology and innovative form that still command immense popularity

Twenty years since its shocking debut that made waves in the sneaker scene──Debuting in 1994 as a running shoe, the "INSTA PUMP FURY" featured "The Pump technology," which used a compressed air chamber in the upper to allow for a custom fit without laces.

The limited-edition Reebok CLASSIC × Steven Alan "PUMP FURY" features a predominantly black design, utilizing premium pig suede and garment leather (natural leather) for the upper, and pig leather for the lining. A distinctive feature is the absence of the usual embroidered "Reebok" brand logo on the vamp, with a minimalist and chic design for the outsole. The "Steven Alan" logo is printed only on the insole.



This Reebok CLASSIC × Steven Alan "PUMP FURY" is part of a special category within Reebok CLASSIC's limited "Reserve" line, a series exclusively available at select sneaker shops worldwide chosen by Reebok CLASSIC, known as "Certified Network."

In Japan, it will be released exclusively at two "Certified Network" stores: mita sneakers and atmos.