FASHION /
MEN
September 5, 2016
Skate Thing's Brand C.E Opens in Aoyama | C.E
C.E
Direction Where Spatial Design and Sound Unite is Stimulating
Skate Thing's brand C.E, a focus of attention in this era, will open a shop on Saturday, September 3rd, on the second floor of the FROM 1st building in Aoyama, Tokyo.
Text by SHINGO Shimojo
Limited Edition Items Also Available on Opening Day
C.E is a menswear fashion brand launched in 2011 by graphic designer Skate Thing along with Toby Feltwell and Yutaka Hishiyama. The brand name originates from the tattoo "Caveat Emptor" (Latin for "let the buyer beware") on a woman in Philip K. Dick's novel "Ubik." It features designs with a touch of poison, inspired by sci-fi and horror films, proposing a unique street fashion with a high level of sensitivity.


The Aoyama shop expresses the brand's unique, minimalist yet aggressive style with white-painted walls and crushed mirrors covering the floor. Simultaneously, audiophiles won't want to miss the impressive equipment, including speakers and amplifiers from d&b and cassette decks from Nakamichi.
On opening day, two types of T-shirts and one long-sleeve T-shirt, exclusive to the store, will be available. It's a noteworthy shop that one can almost feel a jolt just by stepping inside.
C.E
Opening Date | Saturday, September 3rd
5-3-10 Minami-Aoyama, Minato-ku, Tokyo 107-0062 From 1st 201
Tel. 03-6712-6688 (Available from September 3rd)
Business Hours | 12:00 PM - 8:00 PM
Inquiries
C.E
Tel. 03-6712-6688
www.cavempt.com