Hankyu Men's Tokyo Celebrates 5th Anniversary with Autumn 2016 Renovation | HANKYU MEN’S TOKYO

HANKYU MEN’S TOKYO | Hankyu Men's Tokyo

Hankyu Men's Tokyo Celebrates 5th Anniversary with Autumn 2016 Renovation!

To mark the start of the Autumn/Winter 2016 season and its 5th anniversary, Hankyu Men's Tokyo will undergo a renovation, primarily on the 5th and 6th floors, starting August 27th (Saturday). Of particular note is the completely new shop "3rd STYLE," opening on the 6th floor, which uniquely blends and curates domestic and international factory brands with emerging designers.

Text by OPENERS

"3rd STYLE" to Enjoy a Third Scene, Neither "On" nor "Off"

Hankyu Men's Tokyo, which develops sophisticated products and brands selected under the theme "For Men of the World," will renovate its 5th and 6th floors starting August 27th (Saturday) to coincide with the start of the Autumn/Winter 2016 season, its 5th anniversary.

Particularly noteworthy is the new "3rd STYLE" select shop, independently curated and operated by Hankyu Men's, opening on the 6th floor's "Contemporary Style" floor.

"3rd STYLE" is an unprecedented concept shop that proposes styling for enjoying a third scene, neither "on" nor "off," born from the changing work styles and life values of men today. It will feature over 30 brands. From trending brands to up-and-coming ones, most are shops where Hankyu Men's buyers have uniquely blended and curated domestic and international factory brands with emerging designers, targeting fashion-conscious men with discerning tastes who frequent Ginza and Marunouchi. Some international brands will make their official Japanese debut at Hankyu Men's Tokyo.

Among them, the French brand "LY ADAMS," founded in 2010 by French designer Séverine Lahyani, is one to watch for its style that incorporates creative elements within a classic framework. Exclusive and limited items are also planned, such as a special order crew neck knit for Hankyu Men's Tokyo from "ALTEA," known for its prints and vibrant colors.

In the 6th floor's "Denim Area," the simple, modern, and refined denim brand "YANUK" will launch its first full men's line. Additionally, "TAVERNITI SO JEANS," renowned for its meticulous handmade processing, will offer limited items exclusively available at Hankyu Men's. "CP Company" will be renovated into a new model featuring a "Mini BAL" corner, evoking Italian lifestyle, with limited items also expected.

On the 5th floor's "Modern Traditional Style" floor, the British suit brand "AUSTIN REED CUT," making its Japan debut, will open. This brand is gaining attention for fusing the tradition of classic tailoring with fashion elements, proposing "Real Modern British Style" in Japan using original patterns and superior Japanese sewing techniques.

In the 5th floor's "Order Salon," "PIACENZA HERITAGE," known for its soft, lightweight, and highly fitting Milanese style, will be introduced, offering the Japanese-specification "Burchina Model." As a debut event, a pattern order for ties, with selectable length and width using fabric materials, is planned.

Furthermore, in the 1st floor's "Bags & Small Leather Goods" area, the selection will be further expanded for men with high aesthetic judgment and unique values, focusing on "craftsmanship" such as materials and stitching, and "style & design" with the sensitivity, grade, hobby, and specialization characteristic of specialty stores. For bags, carefully selected items from Italian heritage factory brands like "PARISINI" and "DELL’GA," made with stylish and high-quality materials, will be featured.

Popular lines at Hankyu Men's Tokyo will also be enhanced, including "DUCATO DI MILANO," created through collaboration with Italian factories to incorporate Japanese preferences in design and functionality; "TIGAMARO" for small leather goods, born from the collaboration between a reputable Italian factory with proven skill in handling numerous maison brands and Hankyu Men's buyers; and the prestigious French leather brand "JEAN ROUSSEAU."

Immerse yourself in the curated Autumn/Winter 2016 items at Hankyu Men's Tokyo, enhanced starting August 27th (Saturday).

Hankyu Men's Tokyo Renovation Grand Opening
Renovation Date | Saturday, August 27th *Opening dates may vary by brand.
Renovation Location | Hankyu Men's Tokyo 1F, 5F, 6F, 7F

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