Pre-sale of the new line "OG x OLIVER GOLDSMITH 4th Collection" | Continuer
FASHION / MEN
March 10, 2016

Pre-sale of the new line "OG x OLIVER GOLDSMITH 4th Collection" | Continuer


Continuer


Introducing fashionable and unique metal frames


Pre-sale of "OG×OLIVER GOLDSMITH 4th Collection"


The new line "OG×OLIVER GOLDSMITH" was launched last April, helmed by Nick Goldsmith, son of the current third-generation Oliver Goldsmith and a renowned film producer. Ahead of the official release in November, the full "OG×OLIVER GOLDSMITH 4th Collection" is now available for pre-sale at Continuer in Ebisu.

Text by KAJII Makoto (OPENERS)




Metal frames are in high demand


Founded in 1926 by the first Oliver Goldsmith, the eyewear brand celebrates its 89th anniversary this year. The new line, "OG by Oliver Goldsmith," launched in April last year as part of the brand's journey towards its 100th anniversary, has released three collections, showcasing its evolving appeal.

While the Oliver Goldsmith archive collection focuses on reissuing models from the 1950s to the 70s, "OG by Oliver Goldsmith" offers a fresh approach. It leverages the aesthetic sensibilities and expertise cultivated by Oliver Goldsmith, while incorporating original designs and ideas that transcend the trend of "classic eyewear."


Continuer | Oliver Goldsmith

Continuer | Oliver Goldsmith


Exquisite Japanese craftsmanship remains evident


Under the creative direction of Nick Goldsmith, the products are a modern interpretation, embodying a fashionable and unique sensibility. With colorways like "white gold × pink," appealing even to women, these elegant metal frames offer a light and airy impression.

Beyond pink, the collection features authentic yet cool color palettes such as "navy / British green / black," characteristic of "OG by Oliver Goldsmith." Bold details like deep relief carvings further enhance the unique identity of these frames.


Continuer | Oliver Goldsmith

Continuer | Oliver Goldsmith


OG×OLIVER GOLDSMITH 4th Collection Pre-sale Event
Venue | Continuer
2-9-2 Ebisu-Minami, Shibuya-ku, Tokyo
Hours | 12:00 PM - 9:00 PM Closed Wednesdays


Inquiries


Continuer


Tel. 03-3792-8978


http://www.continuer.jp/







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