FASHION /
MEN
August 20, 2015
Kanazawa Welcomes LOUNGE LIZARD's Seventh Domestic Boutique
LOUNGE LIZARD
A New Store Arrives with the 2015-16 Autumn/Winter Collection
LOUNGE LIZARD Kanazawa Opens
LOUNGE LIZARD, a brand helmed by designer Manabu Yaegashi, has opened its seventh domestic flagship store, LOUNGE LIZARD Kanazawa, on August 8th. This follows stores in Tokyo, Osaka, Fukuoka, Niigata, and Sendai. Alongside the 2015-16 Autumn/Winter collection, a special opening commemorative T-shirt is also available.
Text by Makoto KAJII (OPENERS)
Commemorative T-shirt: The "SEVEN" Logo for the 7th Store
The Kanazawa store, which inherits the sophisticated interior design consistent across the six other domestic locations, is situated in a fashion building in Kanazawa’s bustling Tsuchimachi district. The commemorative T-shirt features the word "SEVEN" printed in a collegiate style, referencing the seventh flagship store, on a 6oz body from Fruit of the Loom's high-quality line.
The T-shirt comes in black and white bodies, with prints available in black, white, crimson, and navy. It can be styled for a rugged look with leather outerwear or a collegiate vibe with a jacket.
LOUNGE LIZARD Kanazawa
84 Tsuchimachi, Kanazawa, Ishikawa 920-0026 Esuyabiru 2F
Tel. 076-265-5515
Leather and Slacks, Elevated with This Season's Key Pieces
LOUNGE LIZARD's 2015-16 Autumn/Winter collection stays true to the brand's core image of sharp and solid aesthetics. Key looks include leather and slacks, or flight jackets (MA-1) paired with black skinny jeans, characterized by a restrained color palette.
The leather blouson and slacks combination, a style consistently offered since the brand's inception, is a standout look this season. It's updated with a mock neck inner layer and a long necklace to create visual interest around the neckline, complemented by a knit beret for a refined finish.
Military Trends Reimagined by LOUNGE LIZARD
A key item this season is a zip-up coated denim blouson with a stand collar (band collar). This detail is also incorporated into military shirts and M-65 jackets. The collection primarily features black, the designer's preferred color.
The material used for the denim blouson is a double-weave knit denim with a resin coating, specially developed to emulate the look and feel of leather. The nylon for the flight blouson is brushed on the inside for a soft texture and enhanced warmth.
Furthermore, while retaining the essence of vintage designs, the use of advanced materials results in a lineup of items that blend military trends with suitability for everyday urban wear.
Inquiries
LOUNGE LIZARD
Tel. 03-5466-9966
http://loungelizard.jp/



