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June 12, 2015
A Pop-Up Store, "the POOL shinjuku," Appears at Isetan Shinjuku Main Building | the POOL aoyama
the POOL aoyama | The Pool Aoyama
Pop-up Store Appears at Isetan Shinjuku Main Building
"the POOL shinjuku" Opens
The concept space "the POOL aoyama," directed by Hiroshi Fujiwara, will open a pop-up store, "the POOL shinjuku," at The Stage on the first floor of Isetan Shinjuku Main Building from Wednesday, June 17th.
Text by KAJII Makoto (OPENERS)
Limited Edition and New Items Lined Up
This season, "the POOL aoyama" presents its new theme, "MELANISM." The pop-up store "the POOL shinjuku" will offer advance sales of items developed in collaboration with G-SHOCK, ION AUDIO, and LACOSTE. Release dates for the Aoyama store and online are yet to be determined.
"G-SHOCK / the POOL"
An exclusive wristwatch based on the G-SHOCK analog/digital combination model "G-100-1BJF," with a unified matte black finish on the face. It features the fragment mark on the dial and the POOL engraving on the back. Comes with an original box.
Price | ¥28,080
"ION AUDIO / the POOL"
This portable record player, custom-ordered from the American digital audio manufacturer "ION AUDIO," features built-in speakers. It runs on batteries, allowing you to enjoy music anywhere. It can connect to PC/Mac/iOS to import vinyl recordings and includes a pitch control function. As a novelty, it comes with used records selected by the POOL aoyama, randomly included in a special package.
Price | ¥28,080
"LACOSTE / the POOL"
The polo shirt, a collaboration with Lacoste, is based on the "L.12.12." model, unchanged for over 80 years. It features a rubber-print stripe and a crocodile logo applied using heat-pressing technology from Italy's Flamis company. This is an Isetan Shinjuku store exclusive color.
Price | ¥20,520
Pop-up Store "the POOL shinjuku"
Dates | June 17 (Wed) - June 23 (Tue)
Location | The Stage, 1st Floor, Isetan Shinjuku Main Building
Inquiries | Isetan Shinjuku Store Tel. 03-3352-1111 (Main Operator)
the POOL aoyama
http://the-pool-aoyama.com