BALLY | The New Bally: Taking a Fresh Step Forward!
Fashion
February 9, 2015

BALLY | The New Bally: Taking a Fresh Step Forward!




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Utterly modern, and not just modern, but clean. Last year, Bally celebrated its 160th anniversary and has continued its momentum, consistently proposing a style of "more refined luxury." What kind of face will 2012, a year of taking new steps, reveal? Here, we trace the path of this Swiss luxury leather house's pursuit of modern style.

WHAT’S NEW


BALLY | Bally Chapter 02



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Bally has garnered attention in various fields, including its ready-to-wear collections and collaborations with contemporary artists and students from Central Saint Martins. But at its core, what is it? It is, of course, "shoes." Here, we will focus on "shoes," which can be considered the brand's foundation.




BALLY | Bally Chapter 01



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Bally, Switzerland's leading luxury leather brand. The "BALLYLove" collection, a collaboration with New York-based contemporary artist Olaf Breuning, which garnered attention at Art Basel last year, is finally being released.







ARCHIVES

































































































2012-13 Autumn/Winter Pre-Collection Trend Report | BALLY

2012.01.24

BALLY | 2012-13 Autumn/Winter Pre-Collection Report
Bally's 2012-13 Autumn/Winter Pre-Collection.













Bally's Colorful & Graphical Modern World

2011.11.09

BALLY | Colorful & Graphical Modern World
Illustrator who created many of Bally's advertising posters...












The Bliss of Bespoke Bally's Finest Shoes | BALLY

2011.10.24

BALLY | The Bliss of Bespoke Bally's Finest Shoes
Bally's highest quality shoe line, launched with the 2010 Autumn/Winter collection...












Report on the Special Live Event at Bally Ginza Store! | BALLY

2011.10.21

BALLY | Report on the Special Live Event at Bally Ginza Store!
The charity project between Bally and Herman Miller, which garnered global attention...












BALLY | Bally Ginza Store, the Flagship Store, Opens! | BALLY

2011.09.26

BALLY | Bally Ginza Store, the Flagship Store, Opens!
Bally, Switzerland's proud luxury brand. The new flagship...












BALLY | 160th Anniversary Event Held at Isetan Shinjuku Store | BALLY

2011.08.26

BALLY | 160th Anniversary Event Held at Isetan Shinjuku Store
Bally, the venerable Swiss brand celebrating its 160th anniversary. The commemorative event will be held on August 31st...











BALLY | Charity Auction of 16 Limited Edition Chairs Held! | BALLY

2011.08.10

BALLY | Charity Auction of 16 Limited Edition Chairs Held!
Bally, celebrating its 160th anniversary, has partnered with Herman Miller for...












BALLY | Charity Chair Project with Herman Miller Starting Soon! | BALLY

2011.07.27

BALLY | Charity Chair Project with Herman Miller Starting Soon!
Bally, celebrating its 160th anniversary this year, and Herman Miller have created a special collaboration...











BALLY | BALLY LOVES ART! Bally's Intimate and Stimulating Relationship with Art | BALLY

2011.07.04

BALLY | BALLY LOVES ART! Bally's Intimate and Stimulating Relationship with Art
Bally and art have had an intimate relationship since the brand's founding in 1851...











BALLY | Happy 160th Anniversary! Interview with the Creative Director | BALLY

2011.06.20

BALLY | Happy 160th Anniversary! Interview with the Creative Director
Bally, celebrating its 160th anniversary this year. Since its founding, the brand has introduced innovative footwear...











BALLY | Interview with the Creative Director! | BALLY

2011.06.20

BALLY | Interview with the Creative Director!
Adding a modern essence to meticulous craftsmanship, creating...











BALLY | BALLY Announces Collaboration Shoes with Central Saint Martins | BALLY

2010.07.12

BALLY | Announces Collaboration Shoes with Central Saint Martins
BALLY, a long-established brand that began its history as a shoe manufacturer...