KEYUCA, which is particular about "craftsmanship" and sells original products related to clothing, food, and housing at its own stores, is launching 8 types and 24 items of new parasols for the season when UV rays become stronger.

KEYUCA offers a wide lineup of parasols so that customers can find the perfect product for their lifestyle and scene. With a focus not only on quality but also on affordable prices, their parasols, with the concept of "just right," are highly popular every year.

From the popular parasol series, this year sees the new "Inside Color Series," which maintains its light-blocking and water-repellent features while incorporating pastel colors on the inside to brighten the complexion when the umbrella is open. The inner coating comes in four choices: pink, purple, light green, and blue, enhancing your beauty while providing UV protection.

Typical parasols often have a black or same-color coating on the inside, which can make the complexion appear darker when the umbrella is open. This series was born from addressing the contradiction inherent in parasols: "items intended to enhance beauty can actually cast a shadow." The colors are available to match personal color palettes, your mood, or your fashion for the day. Furthermore, the outer fabric comes in basic colors, making the design easy to coordinate with everyday outfits.

With UV shielding and light-blocking rates of 99.99% or higher, and heat-shielding effects, these parasols are highly functional. They are also water-repellent, making them suitable for use on rainy days as well. Despite their high functionality, they are affordably priced at ¥3,300 (tax included), embodying KEYUCA's concept of "just right" balance between quality and price.

Also new is the "Foldable Parasol, Light-Blocking, Deep Canopy, 55, Plain," which is also suitable for both sunny and rainy weather. Despite its high functionality—99.9% or higher UV shielding, light-blocking, heat-shielding, water-repellency, and wind resistance—it features a simple design and is a versatile foldable umbrella suitable for anyone, regardless of gender, and for any occasion.

With UV shielding, light-blocking, heat-shielding, and water-repellent processing, plus wind-resistant ribs, these umbrellas are suitable for all weather conditions. Their generous size and simple design make them recommended for men's heatstroke prevention as well. As compact foldable umbrellas, they are also useful for travel.

We hope you find the "just right" item that suits your lifestyle and use it for UV protection in the coming season.

Long Umbrella, Light-Blocking, Deep Canopy, Inside Color
Price | ¥3,300
Colors | Gray × Pink, Light Gray × Purple, Beige × Light Green, Ivory × Blue
Size | Rib length 55cm
(Total length = 73cm / Diameter = 86cm / Number of ribs = 7) Weight approx. 360g
Features |
① UV shielding rate = 99.99% or higher ② Light-blocking rate 99.99% or higher (Class 1 light-blocking) ③ Heat-shielding effect ④ Water-repellent processing ⑤ Suitable for sunny and rainy weather

Foldable Umbrella, Light-Blocking, Deep Canopy, Inside Color
Price | ¥3,300
Colors | Gray × Pink, Light Gray × Purple, Beige × Light Green, Ivory × Blue
Size | Rib length 55cm
(Total length = 55cm / Diameter = 95cm /
Folded length = 25.5cm /
Number of ribs = 6) Weight approx. 250g
Features |
① UV shielding rate = 99.99% or higher ② Light-blocking rate 99.99% or higher (Class 1 light-blocking) ③ Heat-shielding effect ④ Water-repellent processing ⑤ Suitable for sunny and rainy weather

Foldable Umbrella, Light-Blocking, Deep Canopy, 55, Plain
Price | ¥2,640
Colors | White, Black
Size | Rib length 55cm
(Total length = 59cm / Diameter = 99cm /
Folded length = 25.5cm / Number of ribs = 6 / Weight approx. 270g
Features |
① UV shielding rate: 99.9% or higher ② Light-blocking rate 99.99% or higher (Class 1 light-blocking) ③ Heat-shielding effect ④ Water-repellent processing ⑤ Suitable for sunny and rainy weather ⑥ Wind-resistant