DESIGN /
PRODUCT
March 27, 2021
Collaboration with five master craftspeople from Sabae City, Fukui Prefecture. The premium series from "YUICHI TOYAMA." | YUICHI TOYAMA:5
YUICHI TOYAMA:5
Original designs for every component, showcasing the artisans' mastery.
The eyewear brand "YUICHI TOYAMA." is known for its designs that leverage material properties and exceptional comfort, now available in over 15 countries and 550 stores. This spring, they launch the premium series "YUICHI TOYAMA:5," releasing two models.
Text by Satsuki Wakabayashi
Yuichi Toyama, the designer behind the eyewear brand "YUICHI TOYAMA.," boasts a quarter-century career. Alongside him are five renowned master craftspeople from Sabae City, Fukui Prefecture, which accounts for 96% of Japan's domestic eyewear production.
These six individuals have united with a vision for the future of eyewear, launching the premium series "YUICHI TOYAMA:5" to pursue the ultimate in glasses craftsmanship.
For the Spring/Summer 2021 collection, themed "Combining beauty and utility," every component of the frame was custom-designed to achieve supreme wearability.
The result is "TOKYO," an octagonal shape, and "KYOTO," a Boston shape.
Each product comes with a maintenance kit, including a card-shaped wrench and a cleaning cloth, offering users a way to cherish their eyewear.
Currently available for pre-sale at Continuer (Tokyo), OPTICAL YABUUCHI (Fukushima), Parts Opticians (Osaka), Okayama Eyewear Shop (Okayama), Koyou Optical (Tokushima), Kamachi Eyewear FUKUOKA (Fukuoka), and Kamachi Eyewear (Kumamoto). General release is scheduled for late April.
