ANNEX Features Monthly Collaborations with Various Brands

The annex showroom, ANNEX, was conceived with the concept of "Multi-proposition," aiming to be a space that shines a spotlight on bedroom spaces from diverse perspectives and offers a wide range of suggestions.


The 21.76-tsubo space, with its all-glass storefront, will host monthly collaborations with international interior brands, including those specializing in fabrics and lighting. Experiential events designed to enrich time spent in the bedroom are also planned.


During its opening month, September, Sealy is exhibiting its newly developed "Haute Couture" line. The "Haute Couture" line allows customers to choose their preferred fabric for the mattress ticking, piping, and side panels, breaking away from the conventional notion of "white mattresses" to create a personalized design.


In October, the space will feature bedroom designs using fabrics from the British brand ROMO. November will bring a collaboration with the Danish lighting brand VERPAN, followed by a partnership with the Italian furniture brand arflex in December.

Sealy Japan

Annex Showroom "ANNEX"

1F Aoyama Suncrest Bldg., 2-13-5 Kita-Aoyama, Minato-ku, Tokyo

Tel. 03-5413-6600

http://www.sealy-bed.co.jp/