DESIGN /
FEATURES
August 30, 2019
BE@RBRICK fragmentdesign MICKEY MOUSE COLOR Ver. 100% & 400%/1000% | MEDICOM TOY
MEDICOM TOY
fragmentdesign's BE@RBRICK for Mickey Mouse's 90th Anniversary
Text by SHINNO Kunihiko
Mickey Mouse, conceived by 26-year-old film producer Walt Disney, has reached its 90th anniversary since its screen debut. The world's first short sound animation, "Steamboat Willie," released on November 18, 1928, was a great success, followed by a series of films featuring Mickey Mouse as the protagonist. As you know, he grew into a character of global renown and popularity.
To commemorate Mickey Mouse's 90th birthday, "Mickey: The True Original Exhibition" was held in New York from November 8 last year to February 10 this year. The curator was Darren Romanelli, designer of the popular remake brand "Dr. Romanelli."
The theme of this exhibition was "MICKEY THE TRUE ORIGINAL." Artists and companies from around the world created and displayed works inspired by Mickey Mouse, grandly celebrating the 90th anniversary of this icon of American pop culture. MEDICOM TOY participated from Japan. Curator Romanelli himself also created a giant BE@RBRICK, designed with Mickey Mouse's 90-year journey on its body, adding to the splendor.
We are delighted to announce that the "BE@RBRICK fragmentdesign MICKEY MOUSE" sold at the exhibition venue is now available in a new color and will be released in Japan. Mickey Mouse is boldly rendered in metallic colors, with the fragmentdesign thunder logo placed on the back as proof of the collaboration. The item has a futuristic feel, befitting the 90th anniversary. It comes in two sizes: a set of 100% (approx. 70mm tall) & 400% (approx. 280mm tall), and a 1000% (approx. 700mm tall) version. This is a commemorative masterpiece that Disney fans will covet.
BE@RBRICK fragmentdesign MICKEY MOUSE COLOR Ver. 100% & 400%/1000%
Size | Approx. 70mm (100%) / 280mm (400%) / 700mm (1000%) tall
Release Date | Scheduled for September 2019
Price | [100% & 400%] ¥16,000 (excl. tax) / [1000%] ¥68,000 (excl. tax)
Retailers | MEDICOM TOY direct stores and online store, and other select retailers
*This is a limited edition item. Sales will end once stock is depleted.
Size | Approx. 70mm (100%) / 280mm (400%) / 700mm (1000%) tall
Release Date | Scheduled for September 2019
Price | [100% & 400%] ¥16,000 (excl. tax) / [1000%] ¥68,000 (excl. tax)
Retailers | MEDICOM TOY direct stores and online store, and other select retailers
*This is a limited edition item. Sales will end once stock is depleted.
© Disney
Inquiries
MEDICOM TOY User Support
Tel. 03-3460-7555