B&O Play: Two Limited Edition Models Arrive in Collaboration with Artists
DESIGN / DIGITAL
December 26, 2014

B&O Play: Two Limited Edition Models Arrive in Collaboration with Artists



B&O PLAY


Artists from the Global Street Scene Tapped as Designers


B&O PLAY x Pepsi: Two Limited Edition Models Arrive



B&O PLAY, Bang & Olufsen's casual line launched in 2012, has announced a collaboration with Pepsi. For the "Form 2i" model, three artists have created designs inspired by national football players. For the "Beoplay H6" model, a legendary Brazilian street artist has designed the headphones, also inspired by national players.



Text by KAJII Makoto (OPENERS)






Collaboration Theme: "LIVE FOR NOW"


Under the theme "FOOTBALL + ART CAPSULE COLLECTION," Pepsi has been releasing collaborative models with street artists across six categories: apparel, technology, accessories, music, footwear, and lifestyle sports. Within the music category, two B&O PLAY models, the Form 2i and H6, were selected. Limited edition models designed by street artists, centered around the theme "LIVE FOR NOW," have been planned.



The blue "Form 2i" model was designed by Hattie Stewart, a British illustrator who has also collaborated with VOGUE, Marc Jacobs, and adidas, inspired by England national team midfielder Jack Wilshere.



The black version was designed by Merijn Hos, a renowned Dutch street artist who has collaborated with Wired, Nike, Converse, and Red Bull, inspired by Dutch national team forward Robin Van Persie.



The white version was designed by Zosen, a Barcelona-based graffiti artist famous for her irregular and playful worldview, inspired by Spanish national team defender Sergio Ramos.







Form 2i LE Blue by Hattie Stewart
Form 2i LE Black by Merijn Hos
Form 2i LE White by Zosen
(Right photo, from top)
Price: ¥18,426 (excluding tax) each
Type: Dynamic semi-open
Frequency Response: 20 Hz–21,000 Hz
Weight: Approx. 90g
Cord Length: Approx. 1.2m, with in-line remote control with microphone (3-button)





The "BeoPlay H6" arrives in a new dark blue color. It is designed by Ricardo Akn, a legendary Brazilian street artist, illustrator, and photographer who has also worked with Nike and Calvin Klein, inspired by Brazilian national team defender David Luiz.







LIVE FOR NOW™ LIMITED EDITION
BeoPlay H6 by Ricardo Akn

Price: ¥41,715 (excluding tax)
Type: Dynamic closed-back
Driver: 40mm
Frequency Response: 20Hz–22,000Hz
Impedance: 30Ω
Cord Length: Approx. 1.2m
Weight: Approx. 230g
Accessories: In-line remote control with microphone (3-button),
headphone bag, flight adapter, quick guide





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