Inspired by Japan's traditional craftsmanship, a one-of-a-kind Roma born in Italy.
Ferrari Roma
A One-of-a-Kind Roma Born from Japanese Craftsmanship
Ferrari has unveiled a one-of-a-kind Roma, tailor-made with inspiration drawn from Japan's traditional craftsmanship.
An Homage to Japanese Culture: Indigo, Sakiori, Shibori, and Family Crests
Ferrari Tailor Made allows clients to create a car that reflects their individuality and preferences. It's a bespoke division where an expert team, centered around personal designers, supports clients in crafting unique vehicles while upholding the aesthetic standards of the Ferrari brand.
This newly announced Roma, imbued with a sense of "Wa" (Japanese harmony), was commissioned by Evan Orensten and Josh Rubin, founders of the independent American publishing house Cool Hunting. The tailor-made process was handled by a team led by Flavio Manzoni, Ferrari's Chief Design Officer.
Having recently visited Japan several times for research, Evan and Josh found themselves captivated by Japan's traditional crafts and artisanal techniques. Consequently, the design team conceived the idea of utilizing unique materials born from these traditional Japanese crafts, enhanced by Ferrari's signature technological innovation, to achieve the durability and functionality required of a modern high-performance car.
Their first focus was indigo, a traditional Japanese dye. A special body color, "Indigo Metal," was developed for this unique car, and inside, the traditional Japanese weaving technique of sakiori was adopted for the custom floor mats.
Sakiori, a technique dating back to the 1700s, involves unraveling old kimonos, tearing the fabric into threads, and reweaving them with new yarns. It is a remarkably ancient form of upcycling globally. For this project, threads from 75-year-old indigo-dyed fabric and 45-year-old Oshima Tsumugi silk were used. To ensure the necessary durability for automotive use, elastic nylon was woven into the fabric.
The indigo theme extends to the interior headlining. Two pieces of indigo-dyed leather, dyed in Kyoto by Asai Roketsu, are used: one in a unique solid color developed to match the car's exterior scheme, and the other featuring hand-painted patterns using the shibori (tie-dye) technique. These two leather pieces were sent to Italy, cut into strips, and then intricately woven by Italian artisans into a technique known as "intricato."
The inner door handles are meticulously wrapped by hand with black leather cords, an homage to the tsukamaki grip on a sword's hilt. Additionally, unique family crests are featured on the center armrest and door sills. One crest combines the eight pistons of a V8 engine as spokes with the wheel of a bullock cart, surrounded by eight auspicious, widening waves.
Further enhancing the car's accents is the warm gleam of copper. Inspired by the copper tea caddies from the long-established Kyoto firm Kaikado, copper plating is used around the shift gate and levers, with the plating process carried out in Japan. This same color is applied to the wheel rims.
This special creation, a fusion of Japanese traditional techniques and Italian craftsmanship, was exhibited at the Ferrari Tailor Made showroom in New York during New York Design Week. It is an artistic model that retains the Roma's clean and sophisticated elegance while incorporating the exquisite details of Japan's traditional crafts.