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April 2, 2015
An Experiential Test Drive Facility to Discover Audi's Appeal Opens in Toranomon, Tokyo | Audi
Audi Driving Experience quattro park
Audi Driving Experience quattro park
Experience-focused Test Drive Facility to Explore Audi's Appeal Opens in Toranomon, Tokyo
Adjacent to the much-talked-about commercial complex "Toranomon Hills," on Shintora-dori, the new road connecting the Shinbashi-Toranomon section of Loop Road No. 2, Audi Japan's first experience-focused test drive facility, "Audi driving experience quattro park," will open for a limited time starting tomorrow, the 30th.
Text by AKIZUKI Shinichiro (OPENERS)
Opens on Shintora-dori, Facing Toranomon Hills
The Toranomon area is currently drawing attention with the redevelopment plan for Loop Road No. 2, which has been called the phantom MacArthur Road since the urban planning initiative began in 1946. This June, "Toranomon Hills," a new symbol of the area featuring a hotel, offices, residences, and commercial facilities, opened, marking the beginning of a revitalized district.
Starting tomorrow, the 30th, for a limited time, Audi Japan's first experience-focused test drive facility, "Audi quattro Park" will open at this popular spot.
At Audi quattro Park, visitors can enjoy two free programs: experiencing vehicles equipped with the company's unique full-time four-wheel-drive system, "quattro," and test-driving high-end models such as the "A8," "RS7," and "RS4."
The highlight is likely the "quattro Experience" test drive program, designed to let participants savor the technology and appeal of quattro. Within the facility, three special driving courses are available: "Twist," where the front, rear, left, and right tires navigate obstacles alternately; "Bank," for driving diagonally up a 30° slope; and "Seesaw," for ascending and descending a 20° incline. These allow visitors to experience the car's performance under various road conditions.
At the press conference, President Hiroshi Okita commented, "Audi Forum Omotesando is, after all, a showroom that embodies the Audi brand. With Audi quattro Park, we want more people, especially families with children, to feel the appeal of Audi and the joy of driving."
Test drive reservations are currently being accepted on the special website (http://www.audi.co.jp/quattropark). With over 300 reservations already made, those interested should access the site soon.
Audi driving experience quattro park
Location: 2-16-6 Nishi-Shimbashi, Minato-ku, Tokyo
Test Drive Dates: Thursdays to Sundays, 12:00 PM - 8:00 PM (Closed New Year's holidays)
Opening Period: Saturday, August 30, 2014 - Spring 2015 (scheduled)
Special Website URL: http://www.audi.co.jp/quattropark

