A Special Edition for the 7 Series: Sporty Yet Elegant | BMW
CAR / NEWS
April 6, 2015

A Special Edition for the 7 Series: Sporty Yet Elegant | BMW


BMW 740i Exclusive Sport


A Sporty Yet Elegant Special Edition for the 7 Series


BMW has introduced a special edition of its flagship model,7 Seriesthe 7 Series, featuring a sporty exterior and enhanced convenience and safety features. The "740i Exclusive Sport" is limited to 30 units.



Text by HORIGUCHI Yoshihiro (OPENERS)




Commemorative Gifts Fit for a Flagship


The "740i Exclusive Sport" is a limited edition based on the "740i" variant of the flagship "7 Series" sedan. It is powered by a 3.0-liter inline six-cylinder twin-turbo engine producing 235kW (320ps) and features the M Sport package, special interior trim, and driver assistance systems.

Available in Alpine White III or Carbon Black, it boasts the M Sport package, 20-inch alloy wheels, Adaptive LED headlights, and chrome line accents, creating a sporty yet elegant appearance.

The interior is appointed with dark red Dakota leather seats and "BMWIndividual Piano Finish Black trim (with inlay)," crafted using piano lacquering techniques similar to those used in piano manufacturing, exuding a refined cabin ambiance.

BMW 740i Exclusive Sport


In terms of functional equipment, it comes standard with Lane Change Warning, which alerts to vehicles in blind spots, and a Head-Up Display that projects speed and navigation information onto the windshield, enhancing driving safety and comfort.

Purchasers of the "740i Exclusive Sport" will receive one of three exclusive commemorative gifts befitting a flagship model: the "2013 Mitsui Sumitomo VISA Taiheiyo Masters Final 1-Day Experience," or the "Premium Golf Service" which includes a one-year membership to a prestigious golf course and coupons, or the "Sportivo 48MM" from Italian watchmaker BRERA OROLOGI.

This special edition is limited to 30 units. The price is ¥12.08 million, which is ¥1.79 million higher than the base "740i."

BMW Customer Interaction Center
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