Evolving Design Expression

Mazda has announced the world premiere of its new concept model, the "KOERU," at the Frankfurt Motor Show, opening September 17th.

The KOERU is a crossover concept model aiming to "transcend" existing concepts and frameworks, based on Mazda's design theme of "Kodo" (Soul of Motion). It pursues a powerful, life-like form reminiscent of wild animals, while also focusing on expressing refined dignity, thereby evolving its design expression. Mazda states that the powertrain employs the latest SKYACTIV TECHNOLOGY, achieving a high level of balance between environmental performance and driving dynamics.

In addition to this at Frankfurt, there will be a display of a total of 14 of Mazda's latest models, including theAtenza(European name: Mazda6), the Axela (Mazda3), the Demio (Mazda2), theCX-3CX-5, and theRoadster.