Conquer Iconic Trails in Your Favorite Jeep!

Born in 1941 as a military vehicle during World War II, Jeep celebrates its 70th anniversary this year. On Saturday, July 2nd, the release of the "Patriot," "Cherokee,"Grand Cherokee" and "Wrangler Unlimited" in the "70th Anniversary Edition" will also be announced as limited editions.

Moab, where the drive event was held, is located at an altitude of 1,227 meters on the Colorado Plateau, just south of the Colorado River. It's a premier tourist destination characterized by endless mesas (table-like plateaus) formed by reddish-brown rocks as far as the eye can see. It is also home to two national parks, including Canyonlands National Park, the largest in Utah, and is famous as the venue for the "Easter Jeep Safari," a popular drive event where participants enjoy America's finest and most challenging trails over a week.

From front to back in the photo: Grand Cherokee 70th Anniversary Edition, Wrangler, and Grand Cherokee.

Pictured with the Wrangler is Mai Maiiko Sakai, Miss Universe Japan 2010.

Mai Maiiko Sakai, Miss Universe Japan 2010, Participates in the Event

Moab is renowned not only as a testing ground for Jeep, alongside the famous "Rubicon," but also as a crucial location for vehicle development, idea presentation for production and customization, and testing.

The drive event featured a lineup of representative Jeep models, including the "Grand Cherokee", "Cherokee," "Wrangler Unlimited," and "Patriot."

Participants each drove their favorite vehicles, experiencing off-road driving on one of Moab's signature trails, the "Fins & Things 4x4 Trail." Mai Maiiko Sakai, Miss Universe Japan 2010, also drove a Wrangler and experienced Jeep's ability to power through steep inclines and challenging off-road terrain. "Driving at angles that would normally be impossible was an incredibly thrilling adventure. While Jeeps are perfectly suited for the great outdoors, I'm sure there's also a unique joy in driving one in the city for weekend outings," she commented.

Jeep's Lifestyle Web Magazine "jeepstyle" Launches!

At the venue, the "70th Anniversary Edition", set to go on sale Saturday, July 2nd, was unveiled. Also on display were "heritage models," significant among Jeeps throughout history, including the first model developed for the U.S. Army, drawing considerable attention from attendees.

Furthermore, other highlights from this event are published on "jeepstyle", a web magazine launched on June 18th that conveys the Jeep lifestyle.

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http://jeepstyle.jp

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