AINY | AINY: Simple yet potent organic cosmetics
BEAUTY / NEWS
January 28, 2015

AINY | AINY: Simple yet potent organic cosmetics


AINY | Organic Power
Harnessing the Rich, Potent Gifts of Amazonian Flora


Discover a Truly Effective Organic Skincare Brand


AINY, an organic skincare brand inspired by the rich, potent botanicals of South America, is a proven performer, having won the Grand Prix at the prestigious French trade show Cosmeeting's Challenge Award. Since its debut in Japan in Spring 2010, it has steadily expanded its loyal following with its exceptional quality and tangible results.


By Harumi Someya



The Potent Power of Plants, Revealed by Amazonian Shamans


AINY made a sensational debut in 2009, winning the Grand Prix at the Challenge Award at France's Cosmeeting. The brand's high-quality, high-performance organic cosmetics, formulated with Amazonian plants, are truly authentic. The research and development is led by Jean-Claude Cliff, who brings 20 years of experience from Chanel. While acknowledging the power of plant-based ingredients, he didn't rely on them alone. His meticulous research and development, combined with exquisite formulations honed over years of experience, led to the discovery of "organic" as the optimal approach for creating superior skincare, ultimately giving birth to AINY's products.

The initial spark came from an encounter with a shaman living in Ecuador, South America. Daniel Jottrand, the founder of AINY, met the shaman during a research trip into indigenous cultures and was taught the wisdom of medicinal plants. Initially skeptical of the claim that most illnesses could be cured with plants, Daniel's perspective shifted dramatically when he fell ill himself. Following the shaman's advice, he adopted plant-based remedies, and his illness quickly subsided.

Deeply moved by the efficacy and potential of phytotherapy, Daniel began researching South American plants. With the shaman's guidance and in collaboration with Mr. Cliff, he created AINY, an organic cosmetic line that maximizes the regenerative power of plants.



Simple Steps Backed by Robust Hydration


A key ingredient in the products is "Sacha Inchi oil" (Plukenetia volubilis seed oil). Extracted from the seeds of the charming star-shaped Sacha Inchi plant, a staple food for indigenous peoples in South America since ancient times, this oil is exceptionally rich in Omega-3 and Omega-6 essential fatty acids, crucial for anti-aging. It's a truly reassuring ingredient, befitting a plant nurtured in the Amazon, a treasure trove of medicinal flora. Furthermore, the creams are formulated with ingredients rich in Omega-9, essential for protecting the skin from environmental damage and maintaining its health. The entire line of five products is a testament to the abundant gifts of the Amazon, concentrated into potent formulations.

Consequently, the usage is remarkably simple: after cleansing, apply either the emulsion or cream. The cleansers, available in gel or milk formulations, glide smoothly, effectively removing makeup and impurities without the need for double cleansing. The emulsion and cream provide substantial hydration, eliminating the need for a toner. This two-step routine is the essence of its high-quality, high-performance reputation. For those seeking more intensive care or when experiencing dryness or irritation, a special essence is also available. This highly penetrative serum calms distressed areas while delivering essential nutrients, a signature product of AINY's dedication.

The comfort of skin that feels truly at ease, supported by profound hydration, is undeniably genuine. Experience the power of plants, carefully selected by shamans, for yourself!







Cleanser
Cleansing Gel
Price | ¥5,040
Volume | 150mL
A transparent gel-type makeup remover. Emulsifies instantly upon contact with water. Glides smoothly onto the skin, gently dissolving makeup and impurities for a clean finish. Double cleansing is unnecessary.









Cleanser
Cleansing Milk
Price | ¥5,040
Volume | 150mL
A milk-type makeup remover. Gently blends into the skin, delicately lifting makeup and impurities. Leaves the skin feeling supple and soft after rinsing. Double cleansing is unnecessary.








Emulsion
Moisturizing Fluid
Price | ¥8,925
Volume | 50mL
An emulsion focused on hydration, it guides the skin towards a healthy state. Despite its light texture, this fluid offers significant moisturizing power, promising a satisfyingly resilient feel.









Cream
Moisture Cream
Price | ¥10,500
Volume | 50mL
An anti-aging cream rich in Omega-9 essential fatty acids. It provides deep hydration to address fundamental skin concerns. The potent power of plants penetrates swiftly, revealing skin that is firm, radiant, and clear.









Serum
Luminous Textured Serum
Price | ¥8,400
Volume | 15mL
A special essence to be added when skin feels stressed. Apply to concerned areas after cleansing; it calms weakened zones while delivering nutrients deep within, guiding the skin towards a healthy state.




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Tel. 03-5216-1785