In today's world where masks are essential, a new men's cosmetic for the eye area has arrived. It not only covers dark circles and wrinkles but also contains a new ingredient that protects the eyes from UV and blue light. The impression of your eyes peeking over a mask will be completely different!

HEATH is a British men's skincare, body care, and haircare brand founded in 2017 by a father and son. All items are formulated with high-quality natural ingredients and next-generation active agents. Don't underestimate these men's cosmetics; they offer high efficacy, absorb well into the skin, and are perfect for men of all ages. Furthermore, their pleasant scent and simple application provide the best skincare for men who seek a rich and healthy balance in their daily lives in the city.

The eye area is a crucial part of the face, said to determine the first impression. With the increased use of masks, attention is particularly drawn to the eyes. Dullness or severe dark circles can negatively impact one's impression.

The skin around the eyes is thin and more susceptible to damage than the rest of the face, and neglecting its care can lead to sagging and wrinkles. Many men who care for their facial skin may not be giving enough attention to their eye area.

We've discovered the "EYE SERUM" from the British men's cosmetic brand "HEATH." This product is a bestseller in the UK within HEATH's skincare line. It's an eye serum formulated with hyaluronic acid, Persian silk tree extract to lighten dark circles and reduce puffiness, and Soliberine NAT®, which blocks blue light and prevents premature skin aging.

Soliberine NAT® is derived from Buddleja, a plant that thrives in the mountainous regions of China and is adapted to high levels of UV radiation, making it rich in antioxidants. Soliberine NAT® effectively neutralizes free radicals induced by blue light (which oxidize and age the body) and molecules that lead to premature skin aging.

Surprisingly, blue light from devices like PCs can damage the skin and eyes.

Our skin is damaged not only by the sun but also by screens from computers and smartphones. However, electronic devices like computers and smartphones are necessities, used daily. The blue light emitted from these devices can cause significant skin damage, including hyperpigmentation, inflammation, and weakening of the skin's surface. HEATH's Eye Serum actively incorporates powerful technology to protect the delicate eye area from blue light.

Daily application around the eyes can relieve eye fatigue, provide hydration, firm the skin, and protect it. Its easy-to-use rollerball applicator also makes it convenient for use on the go.

The eye area is exposed to damage daily, making consistent care essential. Achieve a youthful and sharp look with HEATH's Eye Serum!

And here's something else to note!
We are inviting 10 pairs (20 people) to a "Skincare Seminar for Adult Men." Date: December 4th (Saturday) from 5:00 PM for approximately 1 hour. Location: BENE-(THE PLAY HOUSE Aoyama 3F) 5-8-5 Minamiaoyama, Minato-ku, Tokyo.
Application Deadline: November 22, 2021 (Monday) 23:59
Click here to apply.https://firstdrive.jp/post-4712