L'Oréal Professionnel, the professional salon brand, is strengthening its commitment to "Sharing Beauty with All – For the Next Generation," a pledge for a better environment and sustainable social development that the L'Oréal Group has championed since 2013.

The L'Oréal Group continues its efforts for a better environment and sustainable social development across the entire group. Moving forward, with "sustainability" at the core of its business, the company plans to engage in various activities concerning environmental commitment and the development of sustainable businesses for hairdressers.

In addition to reducing the environmental impact associated with product packaging, ingredients, and manufacturing, L'Oréal Professionnel is actively working to improve the well-being of hairdressers. The brand is also realizing more environmentally conscious and sustainable production activities, such as reducing the amount of aluminum used in product packaging and decreasing annual consumption, and transitioning hair color tools to 100% recycled plastic in the future.

Furthermore, since 2015, the bath towels provided to hairdressers have been fair trade products made from cotton grown by over 600 cotton farmers in the Republic of Senegal, supporting the preservation of local communities through responsible sourcing.

Additionally, the company supports health initiatives through a program to prevent MSD (Musculoskeletal Disorders), which reportedly affect 75% of hairdressers as an occupational hazard. Regular symptom checks via a free mobile app can help prevent MSD and maintain health.