Effortlessly tackle men's concerns with sweat and body odor, plus pore issues that affect skin appearance | LAB SERIES
LAB SERIES
Essential Etiquette for the Sweaty Season Ahead!
Refreshingly Tackle Men's Sweat, Body Odor, and Pore Concerns That Affect Skin Appearance
From the men's grooming brand "LAB SERIES," two new products are launching: "LAB SERIES PRO LS DEODORANT ROLL-ON," an unscented roll-on recommended as an essential etiquette item for the upcoming season when odor is a concern, available on May 8 (Friday); and "LAB SERIES MATTE ACTION," a targeted serum perfect for caring for oily summer skin by absorbing excess sebum and tightening pores, available on May 29 (Friday).
Text by KAJII Makoto (OPENERS)
Men's Sebum Production, Twice That of Women's, Increases Odor Occurrence
Odor is primarily caused by sweat and sebum secreted from the body. When these mix with resident skin bacteria, dead skin cells, and other substances, bacteria metabolize and break them down, or oxidation occurs, generating odor compounds.
"LAB SERIES PRO LS DEODORANT ROLL-ON" is a medicated antiperspirant lotion that suppresses sweat and odor for extended periods. Its roll-on applicator ensures direct contact and firm adherence to the skin. The active ingredients in the light, smooth lotion work to astringe the skin while providing antiperspirant and antibacterial effects, maintaining a smooth and comfortable feel for hours.
LAB SERIES PRO LS DEODORANT ROLL-ON (Quasi-drug)
Price | ¥2,700 [75mL]
Release | May 8, 2015 (Friday)
Use twice daily, morning and night, on dry, clean skin. Roll directly onto areas prone to sweat and odor, such as underarms, apply the appropriate amount, and allow to dry.
This product works by eliminating the source of odor through antibacterial and deodorizing action, rather than masking it with fragrance, making it a comfortable daily choice.
Proper Daily Pore Care is Key to a Clean Appearance
Men's skin, due to factors like hormones, generally has higher sebum secretion than women's, and well-developed sebaceous glands result in larger pores. Furthermore, men's skin is 20-30% thicker, making it more prone to clogged pores from sebum and dirt. This, combined with skin texture, accentuates the shadows cast by pores, making them appear more prominent and unsightly with age.
"LAB SERIES MATTE ACTION" is a targeted treatment that controls shine and maintains a smooth, matte finish. It instantly absorbs excess sebum from the skin's surface. While visually minimizing the appearance of pores, continued use leads to refined, healthy-looking skin.
LAB SERIES MATTE ACTION
Price | ¥4,860 [20mL]
Release | May 29, 2015 (Friday)
Use twice daily, morning and night, after cleansing and shaving, on clean skin. Dispense an appropriate amount onto fingertips and gently blend into areas prone to shine and visible pores, avoiding the eye area. This targeted serum strengthens the skin along the pore walls, promoting a healthy structure to reduce the appearance of pores and impart a youthful look. Apply as the final step in your skincare routine.
Aramis Customer Service
Tel. 03-5251-3541
www.labseries.jp