Wakan Organics | Workout Cosmetics Endorsed by Four Men
BEAUTY / MEN
January 27, 2015

Wakan Organics | Workout Cosmetics Endorsed by Four Men


Wakan Organics


A Men's Serum Perfect for Father's Day Gifts on Sunday, June 15th


Workout Cosmetics Endorsed by Four 'Wakan Knights'

Achieve Peak Skin Condition, Befitting a Sculpted PhysiqueWakan Organics offers──The world's first 'Men's Skin Workout' is practiced by four 'WAKAN KNIGHTS,' dedicated to those who relentlessly refine themselves.
They engage in 'knight's talk,' discussing their personal workout journeys and their lifestyles, which honor the great Native American mystery 'Wakan-Tanka' and live in rhythm with nature.

Text by OPENERS




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A Men's Serum Richly Formulated with Four Key Skin-Enhancing Ingredients



The Wakan Organics Men's Serum is favored by four individuals: Ikuo Takashima, President and CEO of BALS; Naoyuki Honda, President and CEO of Leverage Consulting; Kenichi Inamoto, President and CEO of Zetton; and artist Kenji Katayama.




Wakan Organics Men's Serum focuses on 'Jojoba Oil,' known as 'desert gold.' It exclusively uses 100% 'KEIKO-shu Premium Jojoba Oil,' certified as the world's No. 1 quality among the 1523 jojoba varieties globally. Only the first pressing is utilized.

Furthermore, it contains 'Jojoba Herb Extract,' a Native American secret remedy crafted through fermentation and aging for approximately three months, synchronized with the lunar cycle, and produced only twice a year. This extract blends jojoba meal, known as natural protein, with 16 other herbs.

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Enjoy 'Workout' on Your Own Terms



Ikuo Takashima, President and CEO of BALS, who enjoys surfing and triathlons, commented, "I really like the concept of 'training the skin = skin workout.' It's very masculine and cool. In that sense, Wakan Organics is the best partner for skin workouts. I was particularly surprised by how moisturizing jojoba oil is. I feel like I can enjoy my own rhythm even more with triathlons, surfing, and skin workouts."

Naoyuki Honda, President and CEO of Leverage Consulting, shared, "I spend half the year living in Hawaii, where the training environment is very comfortable. Like my body, I started noticing changes in my skin around age 40 and began taking better care of it. Wakan Organics allows for skin workouts with just one product, making it easy for even lazy guys like me to stick with it."


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The Era of 'Skin Workout' Mode



Kenichi Inamoto, President and CEO of Zetton, who trains daily for triathlons and Ironman races, stated, "Given the demanding nature of these sports, maintaining my body and skin is crucial. That's why I also focus on skin workouts. I really like the subtle, natural scent of Wakan Organics after showering."

Artist Kenji Katayama, who has been surfing since he was 15, said, "Lately, when we go to the beach, my friends and I get really into talking about skin workouts. We discuss what kind of care we do before and after going in the water. Surfing under direct sunlight causes significant skin damage from UV rays and salt, and the difference between skin that's been worked out and skin that hasn't becomes starkly apparent."


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Just One Product After Washing, Around ¥2,000 Per Month, to Strengthen Men's Skin



Men's skin vitality, which peaks in their 20s, rapidly declines due to daily shaving, irregular lifestyle habits like diet, work fatigue, and environmental stressors such as UV exposure.

Wakan Organics is a rescue product for adult men that addresses the three major concerns of men's skin: razor burn, roughness, and oiliness, all with a single application. It is essential not only for men who love the sea but also transforms the skin of men active in their daily work into 'strong' skin with luster and firmness.


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Wakan Organics
Price & Volume: ¥8,000 (80mL) (excluding tax)

Wakan Organics
http://wakan-organics.com/



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