BEAUTY /
MEN
February 3, 2015
SISLEY | Eau de Toilette "EAU D’IKAR", Born After 25 Years
SISLEY
A Journey into the World of Greek Mythology──Inspired by Icarus, who flew towards the sun with wings fixed by wax
Eau d’Ikar Eau de Toilette
Launching on November 1st (Tuesday), Sisley's new men's fragrance is named "Eau d’Ikar." The Eau de Toilette, "EAU D’IKAR," which embodies the courage required of modern men, is finally complete after 25 years in the making.
Text by OPENERSPhoto by JAMANDFIX(TOP)
A fragrance of Icarus, expressing men's strong aspirations—a moment to entrust our dreams to it.
A fragrance that Sisley has conceived for 25 years has finally been realized with the power of modern technology. The "harmony of scents" discovered 25 years ago has been perfected as a men's fragrance for the ages.
The main scent of "Eau d’Ikar" is lentisk, a low shrub native to Corsica. An extract with a very strong, distinctive aroma is produced from its leaves.
Originally, Sisley founders Hubert and Isabelle d'Ornano wished to create a fragrance that would perpetually emit a sun-like scent by utilizing the crisp, refreshing green notes of this plant. However, extraction technology at the time was not sufficiently developed to achieve the desired aroma.
In recent years, with the advent of dramatically advanced extraction techniques, a new fragrance has been born, centered around the scent of lentisk, with a lasting freshness from the top notes to the base.
Uniquely, the lentisk is extracted using different methods for each note: steam distillation for the top notes (Lentisk Extract), volatile solvent extraction for the middle notes (Lentisk Absolute), and vacuum molecular distillation from Lentisk Absolute for the base notes (Heart of Lentisk). These are blended as distinct aromatic components, resulting in a gradual, linked progression of the lentisk scent and sustained freshness.
The bottle design is by sculptor Bronisław Krzysztof, symbolically representing the myth of Icarus. The thick, transparent glass bottle is adorned with a sculpture evoking a male torso and wings.
The package design, conceived by Isabelle d'Ornano with free inspiration from Roy Lichtenstein's works, features a sky-blue background representing the heavens and yellow dots symbolizing the sun and its radiance. The bold graphics capture the essence of this fragrance.
"Eau d’Ikar" evokes a total sense of masculine dignity, magnanimity, and sensuality. It is a recommended men's fragrance for this year's gifts.
＜Eau de Toilette＞
Eau d’Ikar
Price and Volume | ¥8,610 (50ml)
Price and Volume | ¥13,650 (100ml)
Sisley Japan
Tel. 03-5771-6217
www.sisleyjapan.co.jp
