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April 7, 2015
FITS Corporation | DSQUARED2 'Potion Blue Cadet Eau de Toilette'
FITS Corporation|FITS Corporation
A Fresh "Modern Aphrodisiac" for Men, Perfect for Daily Wear
DSQUARED2 "Potion Blue Cadet Eau de Toilette"
"Blue Cadet" refers to a shade of blue, derived from the uniform color of "cadets" in Western military academies.—Launching on Saturday, July 27th, DSQUARED2's "Potion Blue Cadet Eau de Toilette" features a novel and modern bottle design: transparent glass with a distinct pale blue hue, adorned with three labels, evoking the essence of a "modern aphrodisiac."
Text by KAJII Makoto (OPENERS)
Interpreting the Most Elusive "Air" in the World Through Scent
Blue Cadet: A Light Nuance, Like the Air Itself—"Potion Blue Cadet Eau de Toilette" was born from DSQUARED2's masterful interpretation of "air"—the most elusive element in existence—transforming it into something fresh and hedonistic.
The top notes feature a sparkling citrus blend of bergamot peel, mandarin juice, and pink grapefruit zest. The middle notes add woody essence with Siberian pine needles, white cedar shavings, and fir branches. Finally, the base notes offer a touch of mystery with tonka beans, musk, and cistus resin.
As the fragrance evolves, the liquid shifts from a clear sky blue to transparent, and finally to the "Blue Cadet" hue. It is truly a concentrated blue aphrodisiac, offering a different impression each day, much like the air that surrounds you.
DSQUARED2
"Potion Blue Cadet Eau de Toilette"
Price | ¥6,930
Volume | 50ml
FITS Corporation
Tel. 03-6892-1332
http://www.fits-japan.com/