BEAUTY /
MEN
February 3, 2015
ARAMIS LAB SERIES | Introducing the new Max LS cleanser and lotion, the pinnacle of Aramis Lab Series.
ARAMIS LAB SERIES
New Products Arrive from the Pinnacle of ARAMIS LAB SERIES: "Max LS"
A Face Wash and Lotion to Charge Men's Skin with Fighting Power
The "Max LS" series, LAB SERIES' premium anti-aging line, has long focused on men's skin aging and product development. Introducing the "Max LS Renewing Cleanser," a multi-functional face wash that leads to vibrant skin, creating a clean and youthful complexion, and the "Max LS Charge Water," a lotion that delivers moisture to every corner of the skin, leading to hydrated, firm, and elastic skin while removing old keratin and dullness for a brighter, healthier complexion. These will be available from January 1, 2013 (Tuesday) at 27 ARAMIS counters nationwide.
Text by KAJII Makoto (OPENERS)
Focus on LAB SERIES' Unique "Offensive" Anti-Aging Care
Men's skin, prone to dryness and burdened by daily shaving, requires simple yet effective care for those with busy lives. At the "LAB SERIES Research Center," the focus is on the "regeneration of men's skin cells." By actively hydrating and nourishing, the skin's fundamental strength is enhanced, promoting normalized turnover. Furthermore, by preventing errors during cell division, cellular vitality is maintained.
Joining the already released "Max LS Overnight Renewal Serum," "Max LS Face Cream," and "Max LS Instant Eye Lift," are the new face wash and lotion. With these five products, a comprehensive approach to men's aging is now possible.
A Novel Concept: Actively Supplying Oxygen and Moisture
The "Max LS Renewing Cleanser" is a multi-functional face wash that revitalizes the skin by supplying oxygen and multiple nutrients. It can be used for morning and evening cleansing, or as a "renewing mask" by applying a small amount to the entire face, leaving it on for about three minutes, and then rinsing with lukewarm water. Its rich blend of beauty ingredients makes it ideal for when skin feels tired or for weekend care.
Additionally, the lotion, "Max LS Charge Water," utilizes Aqua-Tron Water Technology to promote skin penetration, delivering moisture to every corner of the skin and leading to a hydrated, firm, and elastic complexion.
With all five products working synergistically, ARAMIS LAB SERIES' technology offers a powerful approach to combating aging concerns. Experience the difference.
ARAMIS Customer Service (Excluding Saturdays, Sundays, and Public Holidays)
Tel. 03-5251-3541
www.labseries.co.jp