Does a Man's Skin Change in His Mid-Thirties? The Skin Analysis Results Are...

Spring is a season of new encounters. First impressions are paramount. A clean, vibrant, and healthy complexion undoubtedly creates a positive image, something every professional understands. Neglecting to wash your face or care for your skin will lead to a clear difference in five or ten years.

Do you know the difference between men's and women's skin? Men's skin is characterized by higher sebum levels and lower moisture content compared to women's. Shaving also impacts the skin. Furthermore, daily stress, sun exposure (UV rays), and aging can easily lead to damage. To keep your skin healthy and youthful, skincare tailored to the characteristics of men's skin is essential.

We visited the "Men's Fragrance" section on the first floor of Isetan Shinjuku Men's Building for this skincare experience. The purpose was to undergo a "skin analysis" using Aramis's proprietary men's skin analyzer to receive recommendations for optimal skincare. Our consultant was Tomoko Tachibana, a seasoned advisor with 16 years in Aramis and 13 years at Isetan.

Our model, Suzuki, describes his skin as "generally dry regardless of the season, but it's a combination type, with some areas like the nose being oily. I also struggle with flakiness."

Advisor Tachibana explained, "Using the skin analysis data, we perform a touch-up, applying products directly to the client's skin. The skin analysis is free and very simple, just requiring the device to be placed on the skin, so please feel free to visit our counter."

Now, let's look at Suzuki's moisture level and elasticity... Moisture: 27, rated C. Elasticity: 75, rated A. His dryness is indeed evident. "This device can also diagnose sebum levels, pore condition, and stratum corneum status, but the most important indicator is moisture level," said Tachibana. "Especially during this season when skin dryness is a concern, moisture levels tend to be insufficient."

Now, we will report on the "3 Steps of Skincare" at the Isetan Shinjuku Men's Building Aramis Counter and the "Shampoo" lecture at the Hankyu Department Store Umeda Main Store Men's Building Aramis Counter.