ARAMIS LAB SERIES | STEP 2: Hydration. Boost moisture levels with cleansing and patting!
BEAUTY / MEN
February 3, 2015

ARAMIS LAB SERIES | STEP 2: Hydration. Boost moisture levels with cleansing and patting!


ARAMIS LAB SERIES│LAB SERIES


Released Friday, February 17: "Lab Series Basic Skincare Kit"

STEP 2 = Hydration: Boost moisture levels with wiping and patting!


Developed with cutting-edge technology, "Lab Series" focuses on the unique needs and lifestyles of men's skin. It's highly popular for allowing users to select products tailored to their individual "skin needs" from a skincare system divided into Cleanse, Shave, Treat, and Hair/Body Care. Among Lab Series' many popular items, the "Water Lotion" for hydration is particularly addictive with continued use. It's ideal for those who struggle with dryness and flakiness after washing their face.

Text by KAJII Makoto (OPENERS)
Photographs by HARA Emiko




With dedicated skincare cotton designed for men's skin, meticulously...


The "Water Lotion" is a refreshing and hydrating toner. While "toner" might seem like a product for women, it's essential for men's skin, which tends to be oilier and drier. It's perfect for those who wash their face and leave it, leading to dryness and the common complaint of flaky skin.

The key to using this "Water Lotion" is to use the special skincare cotton designed with men's skin in mind. It's an original product with a non-woven fabric surface treatment to prevent snagging on facial hair and to avoid leaving cotton fibers behind. It's also reversible.

Dispense an appropriate amount (about the size of a 500-yen coin) onto the cotton. First, use the coarser side to wipe away dead skin cells, then use the finer side to pat the skin for hydration. This dual-sided application enhances effectiveness. The cotton is designed to be longer than standard sizes to accommodate men's fingers.

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Wiping.




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Patting.





Suzuki's impression of using the "Water Lotion," for which the tip is to use a generous amount to thoroughly moisten the cotton, was: "This single product can be used as an exfoliating toner to remove excess dead skin and sebum remaining on the skin, and also as a hydrating toner. Isn't this a convenient multi-functional toner for men? I'm also looking forward to the next step, 'Age Rescue,' as the care doesn't end here."

The sensation of it smoothly penetrating and sinking into the skin was a truly interesting first experience. After wiping and patting, it provides hydration along with a refreshing feeling, making it hard to put down.


Aramis Basic Skincare Kit



Aramis Lab Series
Basic Skincare Kit
Trial set for easy testing, limited to 200 units
Official online shop with free shipping
Details here







Aramis Customer Service (Excluding Saturdays, Sundays, and public holidays)
Tel. 03-5251-3541
www.labseries.co.jp