BEAUTY /
MEN
February 3, 2015
L'OCCITANE | Debut of 'VERDON,' a Men's Line Harnessing Nature's Bounty
L'OCCITANE | The Essence of Provence for Men
Fragrance & Skincare Infused with Nature's Bounty for Your Daily Lifestyle
Introducing the New Men's Line: "VERDON"
Launched on October 28th (Thursday), L'OCCITANE's new men's line, "VERDON (ヴェルドン)," is named after one of Europe's deepest gorges, stretching across Provence. With five items—cleanser, shaving foam, toner (after-shave), moisturizer, and finishing fragrance—it's truly a "gift from the green."
Photo by L'OCCITANE
Experience the "Line-Up" for Evolved Men's Skincare
"Line-up" refers to completing your skincare routine with products from the same brand and series. When using a line-up, not only do the products complement each other, but synergistic effects can also be expected, bringing you closer to the "ideal skin" envisioned by the brand.
The skincare within L'OCCITANE's new fragrance & skincare series, "VERDON (ヴェルドン)," features organic peppermint to refresh the skin and balance sebum, organic sea buckthorn to promote healthy moisture, and organic genepi with its moisturizing properties, along with fresh water from Provence springs. This simple "wash and moisturize" two-step routine delivers a refreshing, dewy complexion unlike any you've experienced before. The finishing Eau de Toilette offers an invigorating green bitter scent. Notably, the bottle's shoulder is designed asymmetrically, sculpted to resemble the Verdon Gorge.
L'OCCITANE x UNITED ARROWS Limited Edition
VERDON Green Bitter Eau de Toilette
Release | October 28th (Thursday)
Kit Contents
Verdon Eau de Toilette 50mL (Full Size)
Verdon Refreshing Face Splash Sachet 2mL x 1
Verdon Collaboration Tote Bag (Approx. W36 x H40 x D9cm)
Price | ¥5,250
A Freshness Like Washing Your Face with Crystal Clear Water
<Facial Cleanser>
Verdon Pure Face Wash
A gentle facial cleanser formulated with the purifying power of peppermint essential oil, the moisturizing and protective benefits of sea buckthorn water. It effectively removes excess sebum and impurities, leaving the skin clean. Enjoy a fresh, invigorating scent and a matte, smooth finish.
Price | ¥2,415
Volume | 150mL
Enjoy a Soft Lather Like Clouds Floating in the Gorge
<Shaving Foam>
Verdon Shaving Foam(Limited Edition)
A gentle shaving foam primarily composed of plant-based ingredients such as peppermint essential oil, sea buckthorn water, and genepi extract. Its texture transforms from a gel to a smooth foam. When applied to wet skin after cleansing, it allows the razor to glide smoothly, reducing irritation. Skin feels soft and toned after use.
Price | ¥2,415
Volume | 100mL
A Refreshing Sensation Like Being Spritzed by Gorge Mist
<Toner / After-Shave Lotion>
Verdon Refreshing Face Splash
This lotion soothes skin tension with the purifying action of peppermint essential oil, the moisturizing benefits of sea buckthorn water, and the protective properties of genepi extract. It leads to a dewy, hydrated complexion and provides a refreshing, pleasant sensation. It can also be used as an after-shave lotion. Comes with a dedicated spray nozzle.
Price | ¥2,415
Volume | 150mL
Moisture Like Dew from Gorge Herbs
<Moisturizer>
Verdon Moisturizer
Verdon's patented ingredients—peppermint essential oil, sea buckthorn oil, water, and genepi extract—instantly absorb into the skin, providing ample hydration. By protecting the skin, it leads to a balanced sebum level and a smooth complexion.
Price | ¥3,990
Volume | 50mL
Inspired by the Grandeur of the Gorge's Nature
<Fragrance>
Verdon Eau de Toilette
Inspired by the majestic nature of the Verdon Gorge, this fragrance features a refreshing blend of citrus, mint, and aquatic notes. Head notes include bergamot and lemon. Heart notes are mint and lavender. Base notes are fresh water, cedar, and a "green bitter" essence reminiscent of a vibrant green wind.
Price | ¥4,725
Volume | 50mL
L'OCCITANE Japon Customer Service
Tel. 03-3234-6940
www.loccitane.co.jp