CLINIQUE | Focus on the new items in Clinique's "Derma White" series!
Beauty
February 9, 2015

CLINIQUE | Focus on the new items in Clinique's "Derma White" series!


CLINIQUE


A desire for healthy, radiant skin, transcending mere whitening.
Focus on New Items from CLINIQUE's "Derma White" Series!



The "Derma White" series, now in its fourth year, welcomes new items that nurture even brighter skin. Starting with the medicated whitening UV hand cream launching on February 26 (Friday), two types of foundation, a clinical essence, and a serum highly concentrated with Vitamin C will be released sequentially.



By Harumi Someya



Particularly noteworthy is the Clinical Essence, formulated with "CL302 Complex."


With its unique approach, including the incorporation of skin immune support technology, "Derma White" has nurtured "bright skin" beyond simply addressing excess pigmentation. In 2010, it achieves an anticipated evolution.

Five items have been perfected, aiming for skin benefits comparable to medical standards.

Leading the release is the "DW Brightening Hand Cream 18." This hand cream, designed for meticulous whitening down to the fingertips, is an item you'll want to use immediately.
Following this are two types of foundation. The liquid type, "DW Bright-C Liquid Makeup 38," formulated with antioxidants like Vitamin C to create clear skin, and the stick type, "DW Bright-C Stick Makeup 15," which easily and quickly creates a brighter complexion.

Two special serums also make their debut. "DW C10 Brightening Serum" is a serum highly concentrated with 10% Vitamin C. With six weeks of intensive use, it revives skin to a bouncy, youthful, and bright complexion. The other is the highly anticipated "Derma White CL302" Clinical Essence, also known as the skin tone enhancing serum. For four weeks, it infuses the skin with bright light, nurturing a healthy, clear radiance that goes beyond mere whitening.

Clinique aims for medical-grade improvement effects even for hyperpigmentation as a cosmetic. They conducted thorough comparative research between 1144 types of plant-derived extracts and existing ingredients proven to improve hyperpigmentation. As a result, they discovered that the combination of "Balloon Flower Extract," "Vitamin C Derivative," "Salicylic Acid," "Acetyl Glucosamine," and "Blackout Yeast Extract" yielded the highest skin tone enhancing effect. Based on this, the "CL302 Complex" was designed. Derma White CL302 is generously formulated with this complex that transcends the boundaries of whitening.

First, try using it continuously for four weeks. You should begin to see the expected results, thanks to the tangible effects achieved by aiming for clinical levels.



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Medicated Whitening UV Hand Cream
DW Brightening Hand Cream 18
SPF18・PA+++ [Quasi-drug]
Price | ¥3,990
Volume | 72g *Releases Friday, February 26
A medicated whitening UV hand cream that helps achieve truly fair skin without flaws, even on the fingertips. Its rich yet spreadable texture envelops the skin, caring for the hands that tend to show age. The ultimate whitening care.





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Liquid Foundation
DW Bright-C Liquid Makeup 38
SPF38・PA+++ 8 shades
Price | ¥5,250
Volume | 30mL *Releases Friday, March 19
A liquid foundation that achieves both clear radiance and coverage. Its fresh texture spreads smoothly and adheres perfectly. Multiple polarized pearls create a cool, clear complexion. Natural matte finish.





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Stick Foundation
DW Bright-C Stick Makeup 15
SPF15・PA++ 6 shades
Price | ¥5,250
Volume | 13mL *Releases Friday, March 19
A creamy stick foundation with 5% Vitamin C. The outer ring, rich in VC, melts into the skin, delivering translucency and smoothness for a sharp look. High coverage with a long-lasting semi-matte finish.





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Clinical Essence
Derma White CL302
Price | ¥9,975
Volume | 30mL *Releases Friday, March 26
A skin tone enhancing serum formulated with the "CL302 Complex," which transcends the realm of whitening care. Experience tangible results with continuous use for four weeks. It prevents the oxidative reaction of tyrosine, which impairs skin tone, and effectively addresses current dullness.





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Serum Highly Concentrated with Vitamin C
DW C10 Brightening Serum
Price | ¥12,600
Volume | Serum 6g x 6 vials, Powder 0.7g x 6 vials
*Scheduled to release Friday, April 9
An intensive serum that delivers both brightening and anti-aging care in six weeks. Highly concentrated with 10% Vitamin C. Its rich texture provides a satisfying application that builds anticipation for clear skin. It nurtures skin vitality to overcome skin aging.




Clinique Laboratories
Tel. 03-5251-3541
www.clinique.co.jp