The story began in 1884 when 24-year-old Léon Breitling established a workshop for chronograph manufacturing in Saint-Imier, Switzerland. From its inception, the company earned a reputation for precise chronographs. In 1892, it relocated to La Chaux-de-Fonds, the heart of the watchmaking industry, solidifying its foundation as a watch brand. The second generation, Gaston, developed the world's first wristwatch chronograph in 1915, and the third generation, Willy, further deepened the company's ties with the aviation industry. In 1942, Breitling launched the Chronomat, featuring a circular slide rule, followed by the Navitimer in 1952. These innovations garnered immense support from major airlines and pilots worldwide. Guided by the philosophy of "instruments for professionals," Breitling has pioneered chronographs for over 140 years.

In the 1960s, chronographs were perceived by younger generations primarily as icons of their parents' era. To revitalize their appeal, Willy Breitling intuitively recognized the importance of reaching a new customer base to re-establish mechanical chronographs. This led to the launch of the Top Time in 1964. Designed for "young, active professionals," the model broke convention with its unconventional style, featuring a cushion-shaped case and graphical dial, capturing the hearts of style-conscious men and women. It quickly became a fashion icon, even appearing in films, achieving cult status. This unconventional spirit continues today, with unique designs emerging through partnerships with prominent figures in the motorsports world.

Kamen Rider is a tokusatsu (special effects) television drama produced by Mainichi Broadcasting System and Toei, which began airing on April 3, 1971. The series was based on original concepts and character designs by Shotaro Ishinomori. The story is set in a world where the evil secret society "Shocker," aiming for world domination, creates monstrous mutants by combining humans with various creatures. The protagonist, Takeshi Hongo, escapes Shocker's modification process just before brain surgery. Despite grappling with the loss of his human body, he vows to fight Shocker for the peace of humanity. The narrative structure—fighting evil with powers granted by evil—resonated deeply with children of the time, portraying a lonely hero burdened by pain, and became a social phenomenon. It remains a flagship Japanese superhero franchise, spanning over half a century across the Showa, Heisei, and Reiwa eras.