WATCH & JEWELRY /
WATCH NEWS
June 7, 2023
Technicians on site. TUDOR's largest boutique in Japan opens in Shibuya | TUDOR
TUDOR
Since its birth in 1926, its mechanical watches, embodying solid quality and pioneering spirit, have been loved worldwide.
TUDOR, a Swiss luxury watch brand. TUDOR BOUTIQUE SHIBUYA, its sixth and largest boutique in Japan, opened on Cat Street in Shibuya on Friday, June 2, 2023.
Text by IGARASHI Riko
Boutique-exclusive models available. A new store offering a novel in-store experience opens on Cat Street.
TUDOR's origins trace back to 1926, when Hans Wilsdorf, the founder of Rolex, established the brand with the desire to offer high-quality watches at an accessible price, while retaining the quality and reliability of Rolex and embodying a pioneering spirit. In addition to classic timepieces, TUDOR is highly regarded for its sports and diving watches.
The new flagship store, the largest in Japan, is situated on the pedestrian promenade of Shibuya's Cat Street, a vibrant area where historic shops coexist with cutting-edge boutiques. Upon entering the spacious entrance of the two-story building, the watch technical room is visible through glass. This room is staffed by specialists with unique knowledge and skills, allowing customers to entrust their watches for maintenance.
Furthermore, the second floor features a large LED screen, over 4 meters wide, displaying visuals themed around the brand's spirit of "bold challenges," offering a completely new in-store experience.
The "TUDOR BOUTIQUE SHIBUYA" blends a striking interior space in the brand's signature black and red with a luxurious ambiance and first-class service. We invite you to enjoy a special encounter with our extensive watch collection, including boutique-exclusive models.
Inquiries
Rolex Japan / TUDOR
Tel.0120-929-570
https://www.tudorwatch.com/ja