Exhibition and Sale of Latest "Big Bang Ferrari" Models and Japan-Limited Editions

Originally meaning "porthole" in French, Hublot's design roots are inspired by the round windows of ships. Today, the brand crafts numerous masterpiece timepieces under the concept of "Art of Fusion," signifying the fusion of different materials and ideas.

Furthermore, a partnership with Ferrari was established in 2011. Since then, Hublot has engaged in various activities with Ferrari as its official watch and official timekeeper. Hublot's logo is now also featured on the apparel worn by drivers and machines racing on the F1 Grand Prix circuits.


In recent years, the "Big Bang Ferrari" series, a collaboration between Hublot and Ferrari announced annually, has garnered significant attention. It is characterized by the faithful reproduction of the sporty performance and technology of both companies, as well as the brand DNA and distinctive features, down to the finest details.

This pop-up boutique will feature a rich collection, including the latest "Big Bang Ferrari" models and Japan-limited editions. Additionally, the "Ferrari 488 Spider" will be specially exhibited, offering an experience of Hublot's unique luxurious space.

Hublot Pop-Up Boutique Daimaru Tokyo Store

Dates: Wednesday, July 26th – Tuesday, August 8th
Hours: 10:00–21:00 (Saturdays, Sundays, and holidays until 20:00)
Venue: Daimaru Tokyo Store, 1st Floor Event Space, 1-9-1 Marunouchi, Chiyoda-ku, Tokyo