Photographed by World-Renowned Patrick Demarchelier

The "Possession" collection was born in 1990. Its name means "possession" in French, conveying a message of "owning and being owned by the one you love." The collection is characterized by its iconic interlocking rings, symbolizing two people passionately in love. The new ambassador for this collection is Hollywood actress Jessica Alba.

Alba, who has starred in films such as "Fantastic Four" and "Sin City" and was nominated for a Golden Globe Award, is one of Hollywood's most promising actresses. She is also a popular fashion icon, frequently gracing the covers of fashion magazines worldwide. Furthermore, she embraces her roles as a wife and mother and actively supports various charities.

World-renowned photographer Patrick Demarchelier captured Alba, bringing out her diverse facets to create six distinct images. From serene expressions to a tough, leather-jacketed look, the "Possession" pieces serve as accents, enhancing her beauty even in casual settings.



Particularly noteworthy are the black-and-white portraits of Alba. Adorned with dazzling white gold and diamond bracelets, earrings, and rings, she exudes a sense of calm and elegance.

These images are available on Piaget's website and Facebook. A behind-the-scenes video of the photoshoot can also be viewed on Piaget's site and YouTube.

The encounter between Jessica, a woman full of love, and "Possession," a jewelry collection imbued with affection, is truly captivating. We look forward to seeing more.

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