Even when pursuing ideal love, it remains out of reach.
That's precisely why you must create it yourself.

—"Painted Love" was a wonderful fusion of experimental yet emotional visuals and music. How did this project, merging video and music, come about?

I don't know who exactly proposed that they ask us, but it was a truly good idea (laughs). We were so happy to receive the offer. Regarding the video collaboration, Cartier first showed us works by various filmmakers, and from those, we chose Waverly. The moment I saw their work, it captivated me. It sparked a desire to create music for their visuals. Even after we asked them, I couldn't wait to see what kind of work would be produced.

—So, you had quite detailed discussions with Waverly from the initial stages of production?

I discussed extensively with the video director (Ben Dickinson), and he explained in detail the painter's state of mind in the work. He spoke about the conflict within his mind—the struggle to paint his "ideal." When the video was completed, he explained each scene to us. He described how to convey feelings of anxiety, romance, or tranquility through music, providing details that gave us a clear vision for our own production.



—That's likely why this fusion was possible, but don't you share a common worldview? A blend of reality and dreams, the analog and the futuristic?

I think so. Dreams are at the core of Waverly's work, while our music encompasses both dreams and reality. After all, Air is an acronym for Amour (Love), Imagination, and Rêve (Dream). This project accurately expresses those three qualities that we possess, and I believe it harmonizes well with their visuals.

—Love is a very important theme in all your albums, and Cartier's theme for this project was precisely "love." How did you specifically translate that "love," filtered through Cartier, into your work?

For 15 years, we've consistently created music driven by love. Releasing the album "LOVE2" was a manifestation of our constant contemplation of love; we are true specialists in love (laughs). Because we've always expressed ourselves with that attitude, there might be times when we wonder what to create when asked to produce something for a brand. However, with Cartier, that concern never arose. The inspiration we received from Cartier's jewelry was very clear, and it perfectly matched our own imagery and direction.

—What kind of imagery do you mean?

The animated part created by Waverly is symbolic, but it's about "innocence." The story of pursuing ideal love but not being able to reach it, and therefore creating it oneself within the painting—that's exactly how we feel when we create music. I believe that innocent feeling is a shared vision.



—This is my final question. How far would you go for love?

Physically speaking, I'd go to any distant country (laughs).

—As far as within a painting (laughs)?

Hmm... I like traditional paintings from the 15th and 18th centuries, so I'd have to go to a very distant era (laughs). To classical paintings from the Renaissance and that period. But really, my entire life is dedicated to love. All French people are like that. Everywhere you go in France, people only talk about love and food, which is quite surprising (laughs).

Check out the making-of movie here
http://www.love.cartier.jp/#/clip/behind_the_scene--



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