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At "WORLD HAPPINESS 2011," with Osamu Tezuka's masterpiece "Phoenix" as its symbol and the keyword "Towards a Path of Rebirth!," the event has made supporting the reconstruction of the disaster-stricken areas a major pillar, donating a portion of ticket sales and original merchandise revenue to reconstruction efforts.

Furthermore, on both August 27th and 28th (Saturday and Sunday), "WORLD HAPPINESS 2011Tohoku Earthquake Reconstruction SupportReconstruction Support Auction" will be held. This auction will feature items provided by the artists who performed at WORLD HAPPINESS, and the amount remaining after deducting expenses from the winning bids will be donated as relief funds to the Public Interest Incorporated Association "Civic Force."

At the venue in Daikanyama Hillside Terrace, all donated items will be on display, including a poster signed by all performers, polo shirts worn by YMO members, and other cherished items, non-sale items, and unique, one-of-a-kind pieces from each artist. Online participation is also possible through Rakuten Auction.

WORLD HAPPINESS 2011 Tohoku Earthquake Reconstruction Support Auction
Dates | August 27th (Sat), 28th (Sun)
Location | Daikanyama Hillside Terrace, Hillside Forum
18-8 Sarugaku-cho, Shibuya-ku http://www.hillsideterrace.com/
Time | 11:00 AM - 7:00 PM (Both Days)

Bidding via Rakuten Auction
http://auction.rakuten.co.jp/event/charity/world-happiness/