EAT | Special Event Held at Nespresso Flagship Store
EAT | Nespresso Flagship Store Hosts Special Event
Nespresso Holds Limited-Time Special Event
NESPRESSO is launching its new coffee maker, "Inissia." From Tuesday, February 18th to Sunday, February 23rd, a limited-time Nespresso Special Event will be held at its flagship store, "Nespresso Boutique Omotesando."
Text by KAJII Makoto (OPENERS)
Win the New "Inissia"! Five Winners Selected!
The new coffee maker, "Inissia," released on Monday, February 17th, is characterized by its lightweight and compact size among Nespresso's coffee maker lineup.
While retaining the capsule extraction system that allows for easy enjoyment of delicious coffee, it also features an "energy-saving function" that shifts to standby mode after nine minutes of inactivity, contributing to power conservation.
For this event, titled "Into the World of Nespresso with 'Inissia'," a giant objet d'art will be displayed at the Nespresso Boutique Omotesando.
Furthermore, a contest using "PHHHOTO," a digital content originating from NY, will be held. Nespresso will select the best shot from photos taken with original Nespresso frames. With the judging criteria focused on "drinking coffee appealingly," the new "Inissia" coffee maker will be presented as a prize to five selected individuals (or groups).

Into the World of Nespresso with "Inissia"
Date and Time | Tuesday, February 18, 2014 - Sunday, February 23
10:30 - 20:00 (until 21:00 on Fridays and Saturdays)
*Times are subject to change without notice.
Location | Nespresso Boutique Omotesando
3-6-1 Kita-Aoyama, Minato-ku, Tokyo Oak Omotesando
http://www.nespresso.com