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April 6, 2015
EAT | Jack Daniel's Tennessee Honey with Rich Honey Flavor
JACK DANIEL’S|JACK DANIEL
EAT|Rich Honey Flavor Enhances a Smooth Taste
“Jack Daniel’s Tennessee Honey” Newly Released in Limited Quantities
Introducing “Jack Daniel’s Tennessee Honey,” a smooth-tasting whiskey infused with the rich flavor of honey, based on the Tennessee whiskey “Jack Daniel’s.” It will be newly released on Wednesday, September 25th.
Text by KUROMIYA Yuzu
An Easy-to-Drink Whiskey, Even for Women!
The newly released “Jack Daniel’s Tennessee Honey” was first launched in the United States in 2011 and has since gained global popularity, particularly in America, as a flavored whiskey. It is made by adding natural honey to the Tennessee whiskey “Jack Daniel’s Black,” creating a smooth texture and elegant sweetness where the original floral notes of vanilla and caramel blend harmoniously with the rich honey flavor.
Popular ways to enjoy it in America include “chilled shots,” where the whiskey is poured into shot glasses chilled in the freezer, and “mist,” poured into a glass filled with crushed ice. It can also be enjoyed straight, on the rocks, or as a highball, all served well-chilled.
The packaging features a beige hue reminiscent of honey, with a prominent brand logo that follows the design of “Jack Daniel’s Black.” A bee is depicted in the center of the label, symbolizing the rich honey flavor.
Its subtle sweetness makes it easy to drink, likely appealing to younger generations in their 20s and 30s who may be less familiar with whiskey.





